Hi Brienne! Yes, I would create a smart campaign for each type of behavior. So for a "Fills out form" score, I'd do:Smart List: Trigger, Fills out Form, Form is not UnsubscribeFlow...
Hi Teresa! Email Deliverability can be kind of nebulous...there are so many different factors that go into whether or not you make it to the inbox, and that can also vary by ESP. I...
Ah this makes sense. Adding criteria to the Smart List filters data out of your report, just like using a Smart List asset. If you want it to match exactly, always leave the Smart ...
Hi Pip! Have you tried looking at the Lead was Created (or Person was Created) filter? This is a system field populated by Marketo. Marketo Doesn’t Expose Your Lead’s Birthdate - R...
As long as the Unsubscribe field changes to TRUE when the lead fills out the unsubscribe form (which it should and is default behavior), the lead will not receive any more emails. ...
Hey Greg, I noticed this issue at my old org. I opened a Support ticket, and their only suggestion was to make sure I was using the most up-to-date version of MSI. I put in a ticke...