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The way google suggests you implement this, it only asks for you to create one GCLID field in SFDC, so i'm not sure the intended use of this is multi-touch attribution, but rather last-touch attribution, to whatever ad click happened just before a desired conversion. From what I gather using url par...
Sorry, but I don't understand why two fields are necessary for this. Perhaps because I don't have a technical background. Shouldn't it be enough to grab the information from the cookie? Is this cookie not generated / updated automatically every time someone clicks on a google ad? Creating two fields...
Hi Raghad, if you didn't get an anwer to this yet: yes you can. To do so, you need Marketo admin rights. Go to the admin panel and set global communication limits (weekly and daily). Once the limit has been reached, if the next emails come from ad-hoc email programs, the lead will simply not receive...
Hi!Thanks for the effort of gathering information surrounding communication limits here.There are scenarios that I think have not been covered. Here they are:Scenario 1There are 3 engagement streams (A, B, C) and they go out on Monday, Wednesday and Friday. Communication limits are set to 2 emails a...
Thanks for sharing this! Any idea how long you need to wait for segmentations to reflect actual numbers? 30 days at least I imagine? Victor
Actually, not even that will do. We are using the system tokens {{lead.Lead Owner First Name:default=}} {{lead.Lead Owner Last Name:default=}}Our problem is the default value for when there is no owner. The person in charge is no longer with us and need to change it for all our emails. For us, owner...
Hi Grégoire Michel , thanks for your reply. I am using tokens... I'm afraid I should have used campaign folder tokens instead of just program tokens... It's hard to foresee these things. Maybe now I will pay 120+ times for my short sight, but will at least fix it
Hi, I was wondering if it would be possible to change the "from" field in a selection of emails (120+) in one go. We need to update the default sender name due to changes in our company (people coming, going, or changing teams). Is there some sort of script, API method or some other way to do this i...
Thanks a lot Greg! That seems to be just what I was looking for
Hi Grégoire Michel, Thank you for sharing your test results and your recommendations for deleting from Marketo. In our case, we want to avoid certain leads to be synced with Marketo from SFDC, an entire business unit, in fact, since they are not using marketing automation. I'm not a SFDC user and I ...