JD_Nelson

JD_Nelson

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Date Last Visited
‎04-29-2024 11:38 AM
Level 10 - Community Advisor
Joined the community 13-05-2014
Rank Icon Level 10 - Community Advisor
Sr. Mgr. Marketing Operations
San Francisco
  • Re: Auto-MQL campaign

    2 things to ensure --you only hard coded it for those that haven't previously MQL'd (score <75)your score field isn't a combination of Demographic + Behavioral -- in which case hard-coding one and not taking the other into consideration could wreck your scoring model.But if all that works -- you sho...

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  • Re: Are segmentations in MKTO dynamic?

    a good note from DOCS: "Segments currently do not support In Past and In Timeframe constraints on filters. That's because segmentations only check for updates when a change data value is logged. These values are not logged for things that change automatically, such as formula fields and dates."

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  • Re: Are segmentations in MKTO dynamic?

    They are dynamic -- as long as they match the criteria you set they will update as values change.

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  • solved badge Re: reverse 'change data value' action ?

    We've all been there! Happy to help. You've definitely come to the right place to get help.If that answer sufficed would you please mark it as correct so it closes the topic?

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  • Re: Personalize navegation in external website

    swapping forms via Web Personalization are some of my favorite use cases! Amit Jain‌ is right -- you'll swap out that whole Div with the In Zone campaign

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  • Re: Auto-MQL campaign

    best practice is to have leads run through lead lifecycle step-by-step (you don't want to necessarily "skip" anything, but they can pass through more quickly). To that end, I've only seen/done auto-mql by using existing scoring, like Michael Florin‌ said. Just understand your scoring model -- some s...

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  • solved badge Re: reverse 'change data value' action ?

    obviously your attribute will be whatever field you used -- Notes 01 was just an example I had in my system.

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  • solved badge Re: reverse 'change data value' action ?

    there's no "undo" per se, but you can update your smart campaign to only focus on the criteria you did change. If you change your filter to "Data Value Changed" select your attribute, timeframe, and previous/new values in the constraint menu you can undo them in bulk.Something like this:

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  • Re: Tips for newbie implementing and managing Marketo for the first ti...

    Everything in here is great to get started. Something I invested (time) in when setting up a brand new instance was to make sure that my lead lifecycle processes were global/holistic and documented. What does that mean, exactly? When a net new lead enters your database for the first time, there shou...

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  • Re: How 2B Fearless with Fearless 50 Member, Darrell Alfonso

    We have a very similar journey, Darrel! While a great team is made up of all different journey's, starting in/around sales and being involved in that process provides a great basis for Marketing. Congrats on everything you've accomplished!

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Public Statistics
Date Registered ‎05-13-2014 11:27 AM
Date Last Visited ‎04-29-2024 11:38 AM
Total Messages Posted 772
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