Marketo Employee
Joined the community 04-05-2019
Marketo Employee
Product Manager
Bangalore, India
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Sreekanth_Reddy
09-26-2019
Hey Ronen, Can you please share the link of your article.
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In this article, you'll find information on expected behavior and known issues associated with Predictive Audiences.For this feature, you can expect the following:Predictive Audiences (PA) is only accessible through the Marketo Sky interface.In Marketo Classic, you can view and work with the program...
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Sreekanth_Reddy
07-31-2019
Thank you JD Nelson. Let me know if we can connect sometime and have a chat.
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Sreekanth_Reddy
07-31-2019
Ellie LewisTrue! Couldn't agree more. Have you implemented or been part of any such initiative? I am currently working on understanding a few of AI/ML capabilities that we can bring into Marketo. Would love to connect and discuss more.
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Sreekanth_Reddy
07-30-2019
Hi Guys, I am Sreekanth from Product team at Marketo.Sanford Whiteman - Great insights there. Would love to know your thoughts around how Marketo can help here (can possibly also be using some AI/ML capabilities). Pratyusha Ram Julia Campbell - Would love to know more details on your current plans/...
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Predictive Audiences utilizes AI to forecast registration and attendance numbers, enabling you to estimate outcomes and take proactive actions to help reach your event goals.After syncing your program with an event partner, setting event goals, and sending out invites through a smart campaign, here'...
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As part of Premium events, Predictive Audiences brings a whole new set of Sensei/AI-powered capabilities to B2B marketers to help optimize your campaign audiences for better marketing outcomes. The Beta program will launch in August, starting with a restricted set of customers and will approximately...
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Recently, I have been looking at a lot of AI/ML based tools or solutions for marketers. Market analysts like Gartner, say AI growth in sales and marketing is expected to grow into than a trillion $ industry by 2020. Currently, there are more than 20+ launchpoint partners of Marketo offering various ...
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Sreekanth_Reddy
07-11-2019
Hey Casey,There are quite a number of players now that provide AI/ML based predictive scoring based on current data and also intent information from 3rd party website. You can check few players like Infer, 6Sense, madkudu, mintigo.Also, you might find the below thread that talks about predictive lea...
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