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Hi Mitchell, If you want to filter leads who have never had activity you could use that filter, if you want recently you could add constraint past 3 months. I usually combine that with Not Visited Web Page and Not Filled out Form with time constraints. That way you can ensure they're really inactive...
Hi Kerry!I answered your similar question here: Email 2.0 Templates Changes /Erik
Hi Kerry!The answer is both yes and no.When you are making changes to the CSS in the
Hi Ibrahim,I answered a similar question about Engagement Programs yesterday. It should give some more pointers regarding managing cadence in your program: Help setting up a Winback/Reactivation campaign Basically here you could technically do it with a Smart Campaign or Engagement Program. When y...
Devraj,Thanks for the reply, SurveyMonkey was actually the one I was referring to as well.Did you end up setting up any first question as a link directly in the email or just link to a survey page with a Marketo form on it?
Thanks Grégoire!I have not yet had to put up multiple branding domains, but it is definitely good to know. /Erik
Hi Emma, I would say that it depends on your measure of success and goal of the nurturing stream. If the leads meet the main goal of the nurturing stream and should either be moved to a different stream/program then yes. Otherwise it all depends on the strategy of your engagement program. /Erik
Hi Murphy great question,I recently came across this add-on from Hoosh which is free and really quite good: Excel Formulas for Marketo – Marketo LaunchPoint Here you would create a Webhook per multiplier you want to use and map the response to a field, you can also add score fields together.If it's ...