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Ahh, got it. Thanks for sharing and glad to hear you got it moving!
Sanford Whiteman Ha! Yeah, I was doing the reading thing. You should change your handle here to "Quick-Draw-McGraw", I seriously considered adding "First!" to my comment lol
I can't speak to visibility into junk/spam filtering but in regards to deliverability I did come across this recently and thought it was cool to be able to see how many people are marking your emails as spam in their ESP: https://nation.marketo.com/community/product_and_support/blog/2017/06/03/why-d...
Hi Allison! Check out this Marketo doc, if you scroll down a bit you'll find a section called "dynamic thank you pages". If you're capturing the page they're coming from as a field on your form this should work. https://docs.marketo.com/display/public/DOCS/Set+a+Form+Thank+You+PageIf you're not capt...
Unfortunately not. I did attend JD Nelson's session at summit about web personalization and content AI and got a lot out of it so if you're able to find a recording I highly recommend. I did have an idea for forms in a past role though to change the form displayed depending on if the user was known...
Once someone is added to the engagement program, the emails will fire automatically depending on how you have your cadence set up if the stream/program is activated. Check out this article: https://docs.marketo.com/display/public/DOCS/Understanding+Engagement+Programs
I think predictive models are the future of marketing. As a society we're reaching a point of "data maturity" and predictive models are already being monetized. You're right that the biggest challenge is data accuracy but if we're honest, no one has 100% accurate data. But an educated guess is far b...
Hey Alex Firtl! Just wondered what you decided on for this scenario?
Hi Suhail,How are you currently capturing all of the sales owners in Salesforce? Or are you not doing that yet and you're looking for advice on how to proceed?One thing to keep in mind is Marketo will need to be able to distinguish which sales owner's name should be pulled into which emails. My init...
Seconding Kim on this, I recently heard about creating a separate, empty stream for those that should be paused or or removed as a way of creating a bucket and easily being able to see how many people you're working with that fit that category at a glance. Also keeps them at the ready if you should ...