Hi Jake, I'm not sure if you are using the Event Program to capture your webinar registrations/attendees but did you think of doing an Email Send outside the program with a custom email? What I would do is create a static list of everyone you invited (Member of Program) from the event program, and use this as your batch for the Email Send program. Then in the dashboard of the new Email Send program just check Recipient Time Zone. It won't hurt your Event Program if you send the email outside of it, since you are alerting registered or invited guests. In your spare time, you can create Smart Lists with filters by state - and call the Smart Lists: EST, PST, CST, MT, Hawaii (HST) and Alaska (AKST) yes you will experience some overlap but not too much cause concern. Your contacts will be in their own lists. The only caveat are leads who do not have state, city, or zip in their contact data - if they come from Google, FB, or any form that did not collect that data, or your trade shows, you will miss out on them getting into those smart lists. The custom smart lists are time consuming but it's a 1 and done scenario. Then you can use those lists to make new campaigns/promotions/nurtures for locales. Just look for a map online and go by states, and the timeline borders will be visible enough to view. On your send schedule for the batch list (once you have the smart lists finalized) you'll set the send time to correspond to each and then have a staggered send per batch run. So if your in LA and your send to folks in NY just do the conversation on PST vs EST, and go from there. For the webinar - do the Email Send as a solution - it will be a little faster.
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