Vladislav_Vagn1

Level 5

Joined the community 03-07-2017

Level 5

Sr. Marketing Automation Admin

Dallas

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Re: Help us improve drag-and-drop in Adobe Marketo Engage

by Vladislav_Vagn1 02-07-2022

Hi Candice, Sorry, it's been a busy couple of weeks. I am just now getting caught up on this. Happy to chat about this but I didn't see any times in February.

Discussions

4666 0 1
Integrating Gainsight and Marketo when connected to two different SFDC...

by Vladislav_Vagn1 01-12-2022

Hi, Looking for suggestions or ideas on how to integrate Gainsight with a Marketo instance. Both are connected to different SFDC instances that don't talk to each other. However, there is a need to sync things like unsubscribes and data updates between the two systems. I have looked into Zapier but ...

Discussions

1150 0 0
Re: Help us improve drag-and-drop in Adobe Marketo Engage

by Vladislav_Vagn1 01-06-2022

Hi Jon, You used to be able to drag and drop people from a smart list into a Static List. That functionality seems to be gone now with the new UI. You have to run a flow action and it is more time consuming. I would like that functionality back. Additionally, in engagement programs, you used to be ...

Discussions

4829 0 3
Re: MktoForms2 :: Checkbox → Dependent Select

by Vladislav_Vagn1 01-06-2022

Hi Mark, You could try to create a separate triggered smart campaign that looks for a change in that value. Something like, Smart List Trigger: Data Value Changes -> Data Value is "BU Newsletter" and New Value is "yes" (you can also add a filter that says Unsubscribed = TRUE to make sure you are onl...

Discussions

3913 0 0
Re: What is up with Predictive Scoring?

by Vladislav_Vagn1 10-04-2021

I am in the "Useful but I want more data" camp. We are using intent scoring in our tool but we only add intent scoring after they reach a certain behavior point threshold. We do this to ensure we still pass quality leads to our reps (the leads still have to take actions with us) but also to prioriti...

Blogs

2001 1 0
Getting the Most Out of Your Data with Segments

by Vladislav_Vagn1 09-09-2021

Segmentations in Marketo are a powerful feature to organize and sort your database based on data already available to you. One tip I wanted to share today is how you can use segmentations in Marketo to group multiple fields that have the same or similar data and create segmentations using those data...

Blogs

8298 11 4

data fields Marketo segmentations
Re: What's bettter? To get value from utm parameter or cookie?

by Vladislav_Vagn1 08-30-2021

You are correct in stating that if somebody navigates away from the LP with UTMs, then you will lose those values if they fill out a form on the next page, if you are not using cookies. That is because the link that they clicked to get to the next page probably does not have UTMs. I am not sure what...

Discussions

8939 1 0
Re: What is the proper way to set up an intricate, behavior-based nurt...

by Vladislav_Vagn1 08-18-2021

I think you can achieve this using streams and transition rules/smart campaigns.In your case, you could set it to where a "Yes" takes them to the next stream with the next email you want to send them. And a "No" would keep them in the current stream and they will receive the next email. To make this...

Discussions

2948 3 0
Re: Filter with "Empty OR Value" option not available in Marketo

by Vladislav_Vagn1 09-02-2020

You can have the same filter in the smart list twice. So the first filter can be "field is empty" and the second one can be "field is X". Then you can just do an OR statement between the two filters.

Discussions

2186 2 0
Re: Email Bulk Verification

by Vladislav_Vagn1 06-30-2020

I have used zerobounce and it has worked for us. I have only ran a fraction of our database through it but it drastically increased the deliverability rate.

Discussions

5483 0 1