There's so many things I could mention, but here's a few key takeaways - they're not exactly how we do score leads, but highlight common areas for optimisation/avoiding issues:Scor...
Though none of the options really struck me as "oh, totally get it, love it", I think there's a few in there that have potential (also, some options where I liked the logo but not ...
One of the last campaigns I ran in my previous role definitely ranks highly. We were already giving customers the opportunity to choose how frequently we contacted them, but decide...
Hey Laura Kimball,Rachel Noble 's example is a really good one. If it helps at all, you can think about it in a more plain english context like follows:Say you're looking for an a...
Thanks for your detailed reply, Jonas Verhaeghe ! Sounds like your preferences and challenges are pretty well aligned with mine. These will be helpful points to keep in mind
Totally - translating these system differences back to other members of the business can be half the battle .If you're looking at this moving forward, you may find it loops into le...
Hey Micaela Wright,Marketo doesn't have an equivalent default field (though you could mimic this moving forward with a data management process if you wanted to).To achieve a simil...
Darrell Alfonso 's probably right, assuming your team follows logical naming conventions. But probably worth noting that there's no set location in Marketo where your organisation'...
Yes! Which is fantastic - especially when you see some particularly innovative ones and can't figure out how they achieved it. That and you can see how they render across different...
Hey Nick - that's a great list to see. I've seen a few clients go through significant staffing changes where none of these things are documented, and finding out what was done in t...