Badges
Accepted Solutions
Likes Received
Posts
Discussions
Ideas
Blog Posts
You are on the right track. You need to figure out what the common criteria is between the leads that you want to prevent from entering nurture—could be a certain value in an existing field field like Person Source, or a new field that you need to create and populate using hidden website fields or s...
If you are brand new to marketing automation and haven't thought about your lead lifecycle, lead sources, lead statuses, and UTM strategy this is a good time to do that. You need to have that all agreed-upon by both Marketing and Sales before you can implement Marketo. Having a good foundation is ke...
Were you guys able to find a solution? I'm looking at setting this up now.
I am so excited to be part of this amazing group of people!
ThousandEyes is looking for a Marketing Operations Specialist in our to be the center of our marketing machine in our San Francisco HQ. Part project manager, part Marketo ace, you will make our cross-functional marketing campaigns a digital reality. This is a great opportunity to work across all fun...
Did you purchase at the end of December? When I implemented Marketo at my last company, we signed the contract on 12/31. I think a lot of companies do this, and there is a backlog for implementation. Our onboarding manager was pretty a bit at responding to us. That said, you should be able to do bas...
Agree that it's super frustrating that there's no alert when a Launchpoint service becomes disconnected. I can't answer the original question, but I have a suggestion about notifications. I have a smart campaign that sends an alert to all Marketo Admins any time there's a registration error.Smart Li...
Fascinating! That makes total sense. Any other tips or behind-the-scenes tidbits you can share?
I understand the importance of using "Head Start" for large email sends, and I get the impression that it's not as critical for small sends. I know, for example, that a webinar invite to 20,000 people needs Head Start, but an event "thank you for attending" email to 30 probably doesn't. Does anyone ...
You're welcome! I forgot to mention that I have several different tabs for different areas of Marketo to keep things organized. The Smart Campaigns one is the most used, but there's also- Programs (this was only updated once, when I added Universal tokens)- Smart Lists (for universal/group smart lis...