Marketo Employee
Joined the community 23-05-2017
Marketo Employee
San Mateo, CA
Customer Adoption, Adobe Digital Experience
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Last updated: June 2024 In today's revenue-focused marketing landscape, marketers must be able to answer questions such as "Which programs have the highest return on investment?" a...
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As a follow up from the Webinar on May 21, 2020,The Nitty Gritty of Next Level Nurtures, answers to most questions that we couldn't get to during the Q&A section are located here. ...
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Last updated date: June 2nd, 2024 Follow along as Marketo Engage Champion@Andy_Caron3shares how to build a nested content program within an Engagement Program in Marketo Engage. ...
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We all want to build long-term relationships with our customers and prospects, and yet most brands only communicate 1-2 times after acquiring a lead. Given that only 4% of websit...
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If you're using Marketo Engage, you're probably nurturing your prospects through the buying journey until they're ready to seal the deal. Now nurturing doesn't have to stop once th...
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Last updated date: Aug 29th, 2023**Posted on behalf of Kelly Jo Horton@KellyJo_Horton,Senior Client Partner, Etumos.**Many of you have seen my Lead and Data Flow diagrams and asked...
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Even though you couldn't use it, thank you for channeling your experience and helping make this happen! 🙂
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Getting started in an inherited instance can feel overwhelming with pressure to ramp up quickly and efficiently while still being thoughtful and thorough. Generally, the best place...
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I know this is a little late, but I just encountered the second issue you posted in here and it turns out I was trying to send out the Champion/Challenger test through a batch camp...
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Getting started with lead sources in Marketo Engage? Define your lead source criteria and smart lists beforehand with this Lead Source Champion Worksheet created by @Jessica_Kao3! ...
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