Michaela_Iery3

Michaela_Iery3

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Date Last Visited
‎11-11-2025 11:20 AM
Marketo Employee
Joined the community 21-07-2016
Rank Icon Marketo Employee
Principal Business Consultant
Raleigh
  • Re: What is the usage of "Campaign is Requested" trigger action?

    Tricky - I like it!

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    Discussions
    5834 1 0
  • Re: What is the usage of "Campaign is Requested" trigger action?

    Yes, I use this one quite a lot with my clients who leverage webhooks. Sometimes the webhook needs to result from a batch campaign which, as you noted, won't work. I use this as a "handoff" basically to the webhook smart campaign. I tend to think of Campaign is requested as kind of an easy "hand off...

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    5834 0 0
  • Employees in the database - is it a thing?

    I had a Marketo client ask me recently if there was a "best practice" on whether or not to use Marketo for internal (employee) communications. Here's what I told her: There's no best practice on whether or not you should have employees in your database other than for seed list testing but I do beli...

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    Blogs
    4448 12 6
  • Re: Ad Bridge Facebook Audience Size Limit?

    Hi:Facebook Ad Bridge custom audiences have a minimum size of 20 but no maximum, though their documentation says there is a max of 10000 per send. You may want to reach out to Facebook support first and see if there are issues on their end. If not, then reach out to Marketo support.

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    Discussions
    1425 1 0
  • Re: Opportunity is Updated v. Added to Opportunity

    Hi, Yexi Yuan Thank you for pointing out this clarification - I'll update my blog post. I should have clarified that when a lead is created, the fields being populated for the first time doesn't count as a data value change. If you've got an actual NULL value (empty v. blank, if you catch my meaning...

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    Blogs
    2075 1 0
  • Opportunity is Updated v. Added to Opportunity

    I recently worked with a B2C client on a campaign where they were targeting leads when they reached a specific mid-stage of the sales cycle with some SMS and email messaging. In their smart list, they were triggering on Opportunity is Updated with additional constraints around opportunity stage an...

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    3855 10 5
  • Re: Fun Fact Friday...{{default=edit me}}

    I know! Jodi and I tested it multiple times just to be sure!

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    3146 1 0
  • Re: Before You Pull the Trigger on Triggers

    Thanks, David! It's amazing what a difference the trigger campaigns can make to a large database. In terms of Orion, I can't speak to the specifics as well as our more technical consultants, but you are correct that you would see a difference with it. Having said that, it should always be best pract...

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    Blogs
    5669 1 0
  • Re: Yet more lessons learned using Twilio for SMS

    Thank you for that catch! I've corrected the link.

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    1610 1 0
  • Yet more lessons learned using Twilio for SMS

    In case you missed it, Marketo just introduced with the Summer 16 Release our new integration with Vibes, a terrific new way to leverage SMS within Marketo. Isn't it great? But many of you have been using, and may continue to use, the services of Twilio, one of our other wonderful Launchpoint partne...

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    Blogs
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Public Statistics
Date Registered ‎07-21-2016 09:02 AM
Date Last Visited ‎11-11-2025 11:20 AM
Total Messages Posted 68
Likes Received 144