Alex_Stanton1

Try to avoid scoring at the individual webinar level - use a global program . You could also import the full scoring program from the library and use that one. Here is how to Import a Program. ​If you want to use behavioral score and demographic score in addition to Lead Score, you should create tho...

I set up a smart list in the Lead Database that I reference as an exclusion. If someone is part of this list, they are blocked. Any criteria applies:Unsubscribed = trueEmail Invalid = trueMarketing Suspended = trueBlack Listed = trueEmail address is emptyEmail Suspended at - in past 24 hours

Gina, could you please post a screenshot of what you are seeing?

Audrey, je vais essayer de répondre en français. Le token que tu cherches est {{SP_Send_Alert_Info}} . Voici les instructions sur comment l'utiliser : Use the Send Alert Info Token {{SP_Send_Alert_Info}} - Marketo Docs - Product Docs

Hi Diane,Here is a link to the glossary: Resource for Newbies: Glossary of Icons. The one you pasted is a cached smart list. It is not really a warning - it just tells you the data you are looking at is cached so you will need to refresh the view in order to get the most current result.

Hi Deniz, I would start with reading Understanding Engagement Programs​. This is going to show you how to technically set up a nurture. Then read this 2015 Definitive Guide to Lead Nurturing - Marketo on the best practices. Page 31 of the Definitive Guide has a great example on the timing and the co...

Hi Nicholas, It would work either way. If you go with Option 2, you would wait until the day after the event and then you would change status.

Deepak, Marketo does not play well with duplicates and implementing the process you are looking at would probably create a number of headaches connected to duplicates (difficulty in adding people to an engagement program, for instance, or getting accurate figures from a Revenue Cycle Model are two t...

I find it helpful to add dates in a scenario like this:Assumptions:Cast fires monthly on the 1 day of the month;Wait step duration - 45 daysStep after wait - add to list A. 1 Jan - cast 1 fires. Lead enters 45 days wait step1 Feb - cast 2 fires. Lead has another 14 days to wait. 15 Feb - Wait step e...

I really like the Revenue Cycle Modeler and how it opens the dialogue and bridges the gap with sales.