Dan_Stevens_

but that would only work for leads that already exist in Marketo - not net new ones, no? You can also include a "person is created" trigger along with the "Download Link" is not empty filter, but there still could be some race conditions that would disqualify qualified leads from running through th...

I think for the most part, you're preaching to the choir here, Keith. The same thing applies with the online/targeted advertising models that support much of the commercial content that's available online. Without the ability to target, profile, etc., many of these sites wouldn't be able to turn a...

Our legal team is of the same belief (that you still must provide access to the content; and not force someone to provide their consent). I just found it interesting when I came across this today - especially the reason given by the site owner - and wanted to share this with the community.

Hi Keith - it's not that they're refusing to let someone download the content without filling out the form, it's that they require the user to tick the "opt-in/consent" box. If you don't, they're blocking you from receiving the content.

Michelle Miles - per your statement above:When using content (such as a whitepaper) to attract interest, per GDPR, opting-in to marketing communications cannot be assumed or bundled with another action. You may, however, include it as a separate action on the same form if your opt-in checkbox is unc...

Those token values are created in real time (when someone registers) and will be populated then (after a short delay). Unlike lead tokens, which are stored locally in Marketo. Therefore, the value will not be displayed in preview. Whenever testing tokens, you should send out actual tests using a sm...

Greg, are you suggesting that everything that can be done in RCE, can also be done in any other major BI tools (Tableau, Power BI, etc.) - when bulk extract is used? I noticed the issue with “tags” mentioned here (Tags not populated in programs table ) and wasn’t sure if bulk extract would resolve ...

I take it these are stand-alone smart campaigns and not part of a program? Simple solution, if so: create a program and you can include as many smart campaigns and emails as you want.

+1 Not to mention, Australia is another country that requires explicit consent.