Dan_Stevens_

Another great post, Michelle! Here’s one issue that currently exists in Marketo that can really cause havoc with our account-centric activity: [Accounts Tip] Company Name Mismatch Unfortunatrly, there’s no fix for this - just a potential workaround that won‘t always work.

Hmm, the pages are still there - they completely changed the URLs of them. I've updated them in my post above.

Shena - yes, you definitely need to explain what they‘re opting into. Whether you direct them to a more refined "preference center" or place the explanation next to the opt-in checkbox - for example:It's recommended though that you develop a preference center approach as this will potentially minim...

In Marketo, you have "workspaces" and "people partitions" (formerly known as "lead partitions"). Workspaces are configured to have access to one or more people partitions. Comms limits work at the person/lead level, not based on workspaces or partitions.

You are correct, Rebecca. Only those that have exhausted all existing content would now receive this new content. All others would receive whatever content is next in the stream.

Great to finally see someone from Accenture out here on the community!Similarly - as we all know - one of the downsides of cloning a program with a static list, is that you have to empty the newly cloned program members + static list out to start with...Not to get too far off topic, but boy did we ...

You make a strong argument here - don't get me wrong. And to be honest, it's why many of us get frustrated after taking the exam since there are several questions like this where it could go both ways. Technically, since you can define the AP as part of the list import process - and if you do inde...

Acquisition Program is a key field - so you want to make sure it's being used accurately for each lead in your database. For most, AP is the marketing program/activity where the lead initially interacted/engaged with that program. If you're simply importing a list of people into a static list with...

BTW, this is what I mean by adding a flow step to define AP in every one of our smart campaigns that listen for engagement:This basically ensures us that if the lead was already in Marketo - but was never assigned an AP (e.g., if they were ever added to a static list in a program) - they would be as...

Suzanne - that's what I'm saying: if you specifically select that program as the AP during list import, then it's expected that they will become members of that program. But by simply importing members into a static list within a program (with the default choices I've highlighted below), then they ...