Badges
Accepted Solutions
Likes Received
Posts
Discussions
Ideas
Blog Posts
We use SFDC but we dont' track when something becomes MQL. We have only tracked stages within the opportunity. Lead status is used to track activity that inside sales is taking to qualify. I'm wondering if it would be best practice to use Marketo scoring to set a lead status of MQL in SFDC, prior...
Hi Josh - I appreciate the post as it was helpful, but my question was that since we don't have our model setup yet, how can I determine when something became MQL. But I do have a question about the blog you shared. Does revenue cycle modeler (and RCE for that matter) have any awareness of opportu...
This is a very hold thread but can you explain how you did the following: "workarounds to pull the data (things like "score changed from less than MQL to more than MQL")."How did you calculate when score changed for a group of leads?
Is this necessary once you have a revenue cycle model created? Is there anyway to retro process this if you don't have it set up already? Specifically I have 6 months of marketo data where I"m being asked to calculate average time from Lead to MQL to SQL.
I've been trying to figure out some standard funnel tracking information for 6+ months now with Marketo. Once we complete our revenue cycle model, it may give me what I need but best I can tell, Revenue Cycle MOdel data will not retro process... meaning it's only good for the point it is implemente...
How can you force something to happen automatically when the SLA expires? For example - opportunities that become stalled. After 60 days I want them to move to recycled if nothing changes, so I'd like to dfine that as the path criteria from Stalled to Recycling.
So here's another approach - can I acheive this through multiple views/reports, then just aggregate in a dashboard? Has anyone achieved this?Problem I have right now is I'm getting different opportunity count numbers depending on whether I look at leads, opportunities or programs. I have a ticket ...
I"m very familiar with Tableau but if I have to extract all the data out mannual and aggregate in a third party app - why did I just invest in RCE? I was very clear with Marketo on what I was trying to achieve it seems like pretty fundamental marketing performance reporting.Any tips on how to get t...
We've been struggling since our switch to Marketo to get some fundamental reporting and have recently upgraded to access RCA or RCE. What I find odd is that in RCE you have to choose what you want to analyze and depending on whether you pick leads or opportunities or other, you get different dimens...
Trying to understand some of the underlying math or attribution in Marketo. Here's my scenario.- A new lead comes in from a program (name did not previously exist)- Sales looks at the lead and turns out it is a new name from an organization that we already have an associated opportunity in our CRM ...