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Hi, Elizabeth.The "Drip Nurturing" section of the Product Docs page is a good place to begin learning about engagement/nurture campaigns:Easy (Drip Nurturing) - Marketo Docs - Product Docs Do you have any specific questions?
Also, if you move your cursor over the column name, it'll show you some details around the column or how it's calculated. In the case of Won %, it says Won/Closed.
Hi, Ian.Won % can look a little odd if you are not showing the "Closed" column, since Won % is based off of how many wins you have out of all Closed opps. To make this appear, 1. right click on any column 2. hover over "Columns" 3. check the "Closed" column After, you'll see thi...
Josh, we have centralized scoring and IMs as that's how Marketo advised us to set it up initially. What you suggest makes sense. Do you have 1 program for main scoring and IMs with each trigger campaign having 3 flow steps (lead score, behavior or demo score, and IM)?
As everyone has said, batch is the way to go, but if you really want to keep it in the trigger, try creating 2 wait steps:* The first one would be on the hour* The second, immediately following it, would be a 45 minute wait step (assuming your webinar is scheduled on the hour as well)Also, as previo...
Are you saying that the Event Status doesn't change to "Event Complete" after the webinar has been completed? It should do this automatically if the integration is set up and the event is scheduled and linked correctly in On24.Here are the options that may appear:
Thanks, Gregoire.Didn't know you could only manipulate string fields. That's good to know for the future. I was hopingI could just do it with a simple formula field, but will have to use campaigns, as you suggested.Adam
BTW, I'm trying it in Sandbox first. Do formulas work in Sandbox?
I'm trying to create a formula field that fills in the field with the behavior score right when a lead becomes an MQL.The formula I tried is: If MQL Date is in past 1 hour, Value = {{lead.Behavior Score}} Else, Do NothingWhen I click "Save". I get the message, "Cannot save rules, check ...
Try using Webhooks to create your formula: Using Formulas in Marketo . I haven't tried it yet so can't vouch for it, but if it works, please let us know.