Level 3 - Champion Alumni
Joined the community 31-10-2017
Level 3 - Champion Alumni
Wilmington, DE
Global Digital Marketing Leader
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Great question! Assuming you are talking about activating/deactivating an engagement program or one of its streams -- the program resumes where it left off. If you add an email ear...
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What a comprehensive, valuable overview. There are some great reminders of best practice in here that busy marketers can easily overlook (or is that just me?) and why keeping this ...
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This is a great post! What type of email is the use case for? My first thought would be optimizing the sender name/email address from the account owner or fallback contact owner, b...
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Love the Q&A's! The only miss I see here is the answer to Yuen's question around optimizing a newsletter's open rate. In addition to subject line and sender name, time of send and ...
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I agree with@Michael_Florinhere - make sure you have selected to view Email Link Performance. When building your email, also make sure that you have link tracking enabled in all of...
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Thanks for a very thorough and valuable post! I'd like to hear about another use case you mentioned - Driving a Marketing Focused Funnel: using Engagement Score(s) to drive a more ...
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Great post - thanks for sharing!
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Thank you very much for the suggestions! I am going to work with our web dev team to see how they want to move forward, then will mark the solution 🙂
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We are hosting embedded Marketo forms on our website. When a user fills it in, a thank you page loads. If the user did not opt-in on the prior page's form, a query string vaue "opt...
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