Melissa has background in marketing strategy coupled with an intense passion for marketing automation and sales technology. She has a Professional Diploma in Digital Marketing from the Digital Marketing Institute, along with various marketing and martech certifications.
We are hosting embedded Marketo forms on our website. When a user fills it in, a thank you page loads. If the user did not opt-in on the prior page's form, a query string vaue "opt-in" is updated to "no," which triggers a dynamic section of the web page to display soliciting the opt in. This section includes a single field form to capture email address and opt the user in. Because the user would have just filled out a form on the previous page, we'd like to populate the field with the email that had just been submitted. Originally, we were passing the email value in the query string, however that went against GA compliance since we would have been capturing PII in our web analytics. Is there another way to leverage the Custom HTML for Known Visitor or other Marketo-based capability to enable this functionality?
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Zach, the easiest way to do this would be to go create a landing page with a form and thank you page with the video. You can set up the landing page with whatever copy or image you'd like, and even embed a preview of the video. Add a form to the landing page, and set the form to be directed to a thank you page once it is submitted. The thank you page is where you can embed the video to be viewed. If you want to keep to one page instead of having to create a landing page and thank you page for each webinar video, you could use the HTML outlined in this post: Displaying Form Thank You Message on Original Landing Page Then, within your HTML, you could include the video embed code, like this: <div id="confirmform" style="visibility:hidden;"><p><strong> Thank you. Enjoy the webinar recording. </strong></p> <iframe src=" https://player.vimeo.com/video/114042185 " width="640" height="401" frameborder="0" webkitallowfullscreen mozallowfullscreen allowfullscreen></iframe> </div>
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