Beth_Massura

Beth_Massura

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Date Last Visited
‎07-08-2025 12:04 PM
Level 8 - Champion Alumni
Joined the community 02-10-2015
Rank Icon Level 8 - Champion Alumni
Principal Marketo Consultant
Chicago, IL
  • solved badge Re: My template has errors that we did not identify

    Hi @Quiquerivera , It looks like you defined those five variables in the top of the template: But then those variables are never referenced in the module code in the template. Here's an example line in the module code that references a different variable you had defined (div-wide-width):

    You'll w
    ...

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    1541 1 1
  • Re: Locating our Authorized Contacts

    Hi @taumueller , If you aren't currently an authorized support contact and you aren't sure who from your organization is - or the person who was support admin is no longer with your company - reach out to your Adobe CSM. If you don't have their contact info on hand, see if it's on your Adobe contrac...

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    1848 0 1
  • solved badge Re: Sync all activity fields from SFDC to Marketo

    Hi @JennP , It sounds like you would want those additional activity fields to appear as constraints on activity triggers/filters in Marketo; is that accurate? Or is there another purpose you had in mind?"Activity is updated" trigger in Marketo, with the constraint dropdown open Unfortunately only th...

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    946 0 0
  • Re: Enabling Person Accounts after Initial Marketo-SFDC Integration

    Hi Katarina, For a little context, Marketo has a few objects in its back-end database including People (corresponding to SFDC Leads and Contacts as well as records not syncing to SFDC) and Companies (corresponding to SFDC Accounts). When a Person Account syncs to Marketo, it will create both a Perso...

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    1170 1 0
  • solved badge Re: Can Marketo integrate with LiveRamp?

    Hi Ella, It appears that LiveRamp is no longer a native integration option. On the Send a List to an Ad Network documentation page, it says "Choose between LinkedIn, Facebook, or Google (the other options are not available at this time)." This is further supported by the details on the Understanding...

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    1527 1 1
  • solved badge Re: Email Send & Newsletter Channels

    Hello, The out-of-the-box Email Send and Newsletter channels that come in a new Marketo instance actually do have the same program statuses (Member and Influenced, with Influenced as the success status) and are both associated with the email program type, so there isn't a difference in that sense. T...

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    2367 1 1
  • solved badge Re: Marketo Integration with Project Management Tool

    Hello, The Marketo API could be used to create programs based on items added to the project management tool. This would take some development though. In the Adobe suite, the Workfront project management platform can connect to Marketo Engage through Fusion to create marketing programs, which is a de...

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  • Re: 2022 or latest email marketing benchmark - Financial industry

    Hello, I often reference the Campaign Monitor Email Marketing Benchmarks Report. The current report uses 2022 data. Financial Services:Open Rates 27.1%Click-Through Rates 2.4%Click-To-Open Rates 10.1%Unsubscribe Rates 0.2% FYI, you posted your question in the Dynamic Chat Discussion board. You may w...

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    5740 1 2
  • Re: Workspaces and email from field

    Hi Jane, The From name likely doesn't have much of an impact on deliverability. I've read before that having an individual From name (e.g. "Jane Doe") rather than a generic one (e.g. "Company Marketing") may be a positive factor on opens (particularly if the name is recognizable), but I'm not sure w...

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  • Re: 0 engagement score

    Hi Gary, Here are some questions/ideas based on the Understanding the Engagement Score documentation page:Has it been 3 days after the last cast? Engagement Score is calculated 72 hours afterward.Are the email assets directly in the stream or are they programs in the stream? If programs, Engagement ...

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Public Statistics
Date Registered ‎10-02-2015 10:58 AM
Date Last Visited ‎07-08-2025 12:04 PM
Total Messages Posted 198
Likes Received 116