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Hi, I will also be interested to have a better understanding around Reporting & CRM Integration.I think these 2 are the most powerful tools of Marketo & most underrated features at the same time.Any thing around these topics will always be an addition to our knowledge.
Hi,Predictive Content leverages the power of Marketo Content AI to discover & then display most relevant content from your content approved for predictive. Content AI uses the attributes of the leads in your database to display content & tracks the number of views on these materials. It employing p...
Hi All,Here are the new Links as posted by @Jon_Chen Here are the updated Marketo links. Adobe Marketo Engage (AD0-E555)https://app.rockinfo.com/courses/247Adobe Marketo Engage Business Practitioner (AD0-E559)https://app.rockinfo.com/courses/144Adobe Marketo Engage Architect (AD0-E560)https://app....
Hi,This implies that to use a Boolean field as a trigger the field value at the time of creating should be false & the campaign will be triggered as this value is changed to True.For example, if you create a Boolean field for "Join The Webinar" it should initially set to unchecked, then create a cam...
Hi Kamal,Just to add to your comment for Q3, You can create up to 20 Segmentation & each segmentation can have up to 100 Segments if created using standard fields, if you are using custom fields, lead owner fields etc. this number could reduce depending on the complexity of your segmentation.
Could you please let me know what topics you are hoping to cover? It's ok if it is a long list or if you aren't sure yet (feel free to come back to this and reply at any time)! Feel free to drop specific detailed questions/topics/examples too!CRM Integration Custom data fieldsReporting2. What do you...
Hi Ashleigh,Thank you for this quiz, stepping stone to begin. A user is looking to target leads by Job Level and is creating segmentation to support this initiative. The user has 2000 leads in the database. The breakdown is as follows: 500 have no job level, 1000 have individual contributor, 250 hav...
I have read your article on using webhook & excel to achieve this. Although i have not tried it but is definitely more robust way for achieving this at scale.
HI Sanford,Yes, with only 1 campaign it will not, but we can achieve this if we track progress (increase every month).Also, @GerardoH26 is the campaign has to track only if the score reaches 50 in 6 months or is it to track score to 50 anytime within 6 months.
Hi,As per best practices its never advised to use email opens & clicks as parameters for transitioning leads. Because of the Bot activities its always a challenge to differentiate Bot activity from a genuine human activity. Although, with Marketo you can filter out majority of Bot activities but its...