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The set of system Inferred xyz fields available in Marketo are based on the user-agent's IP address.
Try working off the "Inferred Company" system field and sourcing a list of ISP company names?
I think you've conceptually mixed up inventories and transitions.You want to transition people from Won and Lost to "Recycle to" after 31 days and 2 months respectively. So do just that, leave people in Won/Lost for X days by creating a smart campaign e.g."Won => Recycle"Smart list: [Trigger] Revenu...
If you're using Salesforce - you can write some Apex or try using process builder to populate the customfield on the lead/contact object. Marketo can trigger off that field being changed && not empty and then clear that field after sending the SMSBut if you're not using salesforce - then as Sanford ...
Try asking Support directly or reach out to your CSM.Just how customised if your Salesforce - what are your workflows/APEX doing? Is there anything you can offload to either Marketo or your server (via a webhook)
As per title, how can one use {{program.Id}} inside a velocity token?
There's a lot of content on lead scoring best practices you can search for. e.g. https://nation.marketo.com/thread/51298-lead-score-interesting-moments-ideas To summarise, it comes down to mapping out your business selling cycle and mapping out your buyer's journey. You need input from sales and mar...
Yeah good question. can you provide some information around what you're trying to prevent by not letting leads go over to Salesforce? Because there is the option to let them sync and assign them to a "caretaker" user until the leads hit MQL or xyz lifecycle stage.Alternatively, I've previously set u...
That's a valid concern then if you're lifecycle only syncs leads to SFDC at a later lifecycle stage.Yes, having a Marketo program synced with SFDC campaign will automatically sync any program members to SFDC.