All great points!Thank you Sanford!Currently no multi-touch attribution. Still lots of groundwork to do before I can get the various teams to agree upon a model. One day🤞
ThanksSanford!Any reason why I should be using tasks and JSON?JSON is a little above my head without some internet sleuthing.Do you see any issues with my solution to use data from...
Hey everyone,I am looking to do the following.I want to have the following fields exist on opportunities in salesforce1. First Touch2. Pre-Op Last Touch Marketing3. Pre-Close Won L...
ThanksSanford!Understood! I think for now we will be okay with "overinflating" these paid buckets, as currently, they have been massively underinflated with our current model.We wi...
Hey everyone!We are switching from a URL Parameter model of UTM tracking to a cookie-based model. We are switching because people navigate to different URLs and the UTMs fall off b...
I think that would work. However, when you upload them I would make sure you have a column on your CSV for unsubscribe that is set to TRUE for all the imported people.This will ens...
Here is some good info on the durable unsubscribe feature in Marketo."If a person is removed and recreated, or if a new record is created with the same email address, the unsubscri...
Thanks, Darshil! Always appreciate your help.
Now I'll just have to noodle on the larger questions of attribution tracking a change like this would bring.