Valid point, my mistake for rushing this! Apologies!Here is the flow for Direct Organic Lead Source:
Here is the flow for paid search:
In the paid search programs the program s...
All great points!Thank you Sanford!Currently no multi-touch attribution. Still lots of groundwork to do before I can get the various teams to agree upon a model. One day🤞
ThanksSanford!Any reason why I should be using tasks and JSON?JSON is a little above my head without some internet sleuthing.Do you see any issues with my solution to use data from...
ThanksSanford!Understood! I think for now we will be okay with "overinflating" these paid buckets, as currently, they have been massively underinflated with our current model.We wi...
I think that would work. However, when you upload them I would make sure you have a column on your CSV for unsubscribe that is set to TRUE for all the imported people.This will ens...
Here is some good info on the durable unsubscribe feature in Marketo."If a person is removed and recreated, or if a new record is created with the same email address, the unsubscri...
Thanks, Darshil! Always appreciate your help.
Now I'll just have to noodle on the larger questions of attribution tracking a change like this would bring.