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Included in this article Overview Data you’ll get from Email Bounces Bounce Categories Hard Bounces Soft Bounces Bounce Details Building the Directory 1. Create 6 custom fields 2. Create a Program to house everything 3. Create a Static List 4. Create two Smart Campaigns Smart Campaign One - Logging Email Bounces with Bounce Details Smart Campaign Two - Remove Leads From the List After Successful Deliveries 5. Create Custom List View Showing Bounce Details Overview Bounce activities carry details for why the email was bounced, but it’s housed within the activity log entry, not in a field on the lead record, so it’s difficult to export that data. This article will show you how to extract that information to create a directory of leads bouncing emails and how to make the list automatically update. This will also create counters for bounces and successful re-deliveries after bounces happen. Data you’ll get from Email Bounces Bounce Categories Email bounces come in different types depending on why the email was bounced; Hard Bounces or Soft Bounces. Hard Bounces Hard Bounces come in two types, Category 1 and Category 2. Category 1 bounces are emails that have been marked as spam by the recipient mail server. Many email servers monitor blacklists or spam traps, so after de-listing with them, leads that have had a Category 1 bounce previously may be able to receive emails again. Category 2 bounces occur due to an email address that is invalid or doesn’t exist. Soft Bounces Soft Bounces come in three different types, Categories 3, 4 or 9. Category 3 bounces are usually temporary, caused by full mailboxes, timeouts, or throttling. Any email with this designation has been retried for up to 24 hours (36 for AOL). Category 4 bounces are caused by technical problems, Transient Failures, Admin Failures, DNS Failures. Any email with this designation has been retried for up to 24 hours (36 for AOL). Category 9 bounces are unknown, undetermined or gibberish details. Any email with this designation has been retried for up to 24 hours (36 for AOL). Bounce Details When an email is bounced, the recipient mail server includes details of why it was bounced. These are created by the admin of the recipient mail server and vary greatly, but most will give some explanation that can give valuable information. Email Bounce Codes Building the Directory 1. Create 6 custom fields You’ll need 6 custom fields, two DateTime fields, two Score fields, and two String fields Name the DateTime fields “Bounce Date” and “Email Delivered After Bounce”. Name the Score fields “Email Bounces” and “Deliveries After Bounces” Name the String fields “Email Bounce Details” and “Email Bounce Category” Directions for creating Custom Fields can be found here: Create a Custom Field in Marketo 2. Create a Program to house everything Use a default program type and name it "Directory of Leads Bouncing Emails". Info on creating programs can be found here: Create a Program 3. Create a Static List This static list will be your actual directory that contains all of the leads that are currently bouncing emails. Name it "Active Bounce List". Info on creating a static list can be found here: Create a Static List 4. Create two Smart Campaigns These two Smart Campaigns are what will be used to add and remove leads from your active bounce list. Info on creating Smart Campaigns can be found here: Create a New Smart Campaign Smart Campaign One - Logging Email Bounces with Bounce Details Your first Smart Campaign will be used to listen for any email bounces that occur. The campaign will populate the “Bounce Date”, “Email Bounce Category” and “Email Bounce Details” fields. It will then add one point to the “Email Bounces” score field which can be used to count how many bounces have occurred per lead. Lastly, the campaign will add the lead to the static list which will be an active directory of leads who are bouncing emails. Campaign Smart List Use the two triggers of “Email Bounces” and “Email Bounces Soft” in the Smart List. Set both triggers to “is any” so that they will fire whenever any email bounces for any reason. Campaign Flow The Flow of the campaign will have 5 flow steps. The flow will use a System Token and some Trigger Tokens, which can be used to pull details out of the action that activated the trigger. In this case, the Trigger Tokens will be pulling out the details on why the emails were bounced. That info is in the bounce message and is logged in the lead's activity log. Normally you'd have to comb through the activity log one at a time to find these details for each individual lead. This method, however, will pull the details out automatically for all leads. Flow Step 1: Change Data Value Attribute: “Bounce Date” New Value: {{system.dateTime}} Flow Step 2: Change Data Value. Attribute: “Email Bounce Category” New Value: {{trigger.category}} Flow Step 3: Change Data Value Attribute: “Email Bounce Details” New Value: {{trigger.details}} Flow Step 4: Change Score Score Name: “Email Bounces” Change: +1 Flow Step 5: Add to List List Name: “Active Bounce List” Smart Campaign Two - Remove Leads From the List After Successful Deliveries Campaign Smart List The Smart List of the campaign will need a trigger for “Email is Delivered” set to “is any” and also a filter of “Member of List” looking just for leads that belong to your Static List. This way, the campaign will only apply to leads who have had an email bounce but have then had an email successfully delivered afterwards. Campaign Flow The Flow of the campaign will have 3 flow steps to do the following; log when the email was delivered, add a point to the "Deliveries After Bounce" Score Field, and remove the lead from the "Active Bounce List". Flow Step 1: Change Data Value Attribute: “Email Delivered After Bounce” New Value: {{system.dateTime}} Flow Step 2: Change Score Score Name: “Deliveries After Bounces” Change: +1 Flow Step 3: Remove from List List Name: Operational.Active Bounce List 5. Create Custom List View Showing Bounce Details The custom fields you’ve created for email bounce information won’t show automatically in the view of your list. You can create a new view of the list to show just this information so that when it is exported it will give you only the email bounce information you need. Once the list has the necessary details, it can be exported with those columns included so that you can work with it. You can identify emerging trends and issues with your deliverability by looking for common themes among the bounce details. Directions for creating Custom Views can be found here

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(Article Updated - August 2024) Overview A blocklist is a database of IP addresses or domains that have been associated with the sending of unsolicited commercial email or spam. Internet Service Providers (ISPs) and business email networks use information from blocklists to filter out unwanted email. As a result there can be a drop to inbox delivery rates if the IPs or domains involved with sending email are listed on a blocklist. Marketo’s Email Delivery and Compliance team monitors blocklist activity on our IPs and domains daily. When an impactful listing occurs, we reach out to the blocklist, attempt to identify the sender that triggered it, and work with the blocklist organization to get the listing resolved. There are thousands of blocklists, most will not have a significant impact on your delivery rates. Below, we have compiled a list of the blocklists that commonly appear across our sender ecosystem. Each blocklist has been grouped into a top tier (Tier I) by most impactful, to the bottom least impactful tier (Tier III). These may have little to no impact across our sender network. Tier I Blocklist Spamhaus (SBL) Impact: Spamhaus is the only blocklist that we categorize as a Tier I for a reason: it has by far the greatest impact on delivery. It is the most well-respected and widely used blocklist in the world. A listing at Spamhaus will have a negative effect on your ability to deliver emails to your customer’s inbox and can cause bounce rates of over 50%. Evidence suggests that most of the top North American ISPs use Spamhaus to inform blocking decisions. How it works: Unlike many blocklists, Spamhaus lists senders manually. This means they are proactively watching sender activity, collecting data, and base listings on a number of variables. Most commonly senders are listed for mailing to spam trap addresses that Spamhaus owns. Sometimes Spamhaus will list senders based on recipient feedback as well. Next Steps: Please note that every Spamhaus email can be quite different depending on the information provided and the nature of the listing . Because Spamhaus has multiple types of listings, the remediation steps are based on which type of blocklisting has occurred. We have listed the most common types to affect Marketo customers, from most to least impactful. Impact can range from a full block of top severity, to a partial block that is less severe (CSS Data, DBL). If remediation isn’t performed and the problem not addressed, these listings can increase in severity and turn into a full blocklisting. Spamhaus Blocklistings Types SBL (full blocklisting) Considered the most impactful. Remediation steps: Our team monitors closely for Spamhaus listings. Once alerted to the listing, we send an email notifying the customer, and reach out to the Spamhaus contact to start the remediation process. Only a Marketo delivery team member should be in direct correspondence with the Spamhaus contact, to speak on behalf of the customer, and to relay their questions and instructions, ensuring quick resolution and reduced impact. Senders that trigger this listing on a shared IP range will be moved to a more isolated, penalty range (IPB), so as not to impact the other shared senders. Those affected on a Dedicated IP, only impact their own sending and will not be moved. However, depending on the severity of the issue, our team may need to revoke a customer’s ability to send any emails until full resolution. The listing will last until Spamhaus is satisfied that the offending sender has taken the appropriate steps to mitigate the problem. SBL CSS Customers are alerted of the listing with an email containing all the information needed to immediately begin the remediation process. This is part of an automated trigger listing, that allows for a customer to delist directly on the Spamhaus website, after they’ve completed remediation. Remediation steps: Customers will go to the Spamhaus IP lookup website, at https://check.spamhaus.org, where they can check on the status of their IP and continue to monitor it in real time, until it is no longer listed there. Follow the remediation and delisting instructions provided, and check for specific details in the blocklist notification email. DBL (Domain blocklisting) Customers will receive an email notification alerting of the company domain being listed. The email will contain specific information to help narrow down and identify which email source likely triggered it within Marketo. It’s important to note that any email sent from outside of Marketo, that contained the company domain, is suspect. This means, if the sender uses multiple IPs and/multiple email platforms, then any of those could be the source. Remediation steps: Follow the detailed instructions in the email, which will also provide a link to the Spamhaus Domain reputation checker webpage, to check the real time listing status of the affected domain. Once the email source is identified and cause addressed, this customer will follow the online instructions to request to be delisted. Tier II Blocklist SpamCop Impact: SpamCop is not used by any of the major North American ISPs to inform blocking decisions, but it makes it to the Tier II list because it can have a significant impact on B2B email campaigns. SpamCop is considered a Tier I one blocklist for B2B marketers but a Tier II for B2C marketers. SpamCop is a dynamic IP blocklist, that can affect a single IP or a subset of IPs Typically, the block will automatically lift within one business day, but can take longer for relisted IPs. To have triggered a SpamCop listing likely means the sender has a list management problem that should be addressed. How it works: SpamCop lists IPs for one of two reasons: Either the email hit SpamCop spam trap addresses OR A SpamCop user has reported the email unwanted. Most of SpamCop’s spam traps are previously valid addresses that have not been active for 12 months or longer. Remediation steps: If you are seeing a significant number of bouncing emails caused by a SpamCop blocked IP but aren’t sure if your email activity triggered the listing, first identify whether you are sending on a shared sender network or not. If sending from a shared IP range when this occurs, you or any other customer sending from the same network may have contributed to the IP block. This IP block will automatically get dropped within a business day. For those on a Dedicated IP that trigger a listing, refer to the above remediation steps and resources, to address the list management issue. Tier III Blocklist (Low/ No impact ) These are considered the lowest tier and therefore cause the least impact across the Marketo sender ecosystem. Some of these blocklists were more impactful at one time, while others are only impactful based on the sender region (Manitu). Others still can suddenly flare up (Lashback). There are also many blocklists that are ignored (0spam), and are not taken seriously because they do not provide any means to delist once on the list (NoSolicitado) or that they charge money to have the listing removed ( UCEPROTECT ). The pay-to-delist model is not well respected in the email industry. When using blocklist tool checkers, such as MXToolBox, many blocklists will appear, but very few are relevant. Here is our selection of Blocklists you may come across that are least impactful: Project Honey Pot SpamAssassin URIBL/SURBL DrMX PSBL 0spam HostKarma Ascams ZapBL Barracuda Trendmicro Inc. Cloudmark Proofpoint Invaluement ISP Blocklists Some ISPs use internal blocklists to make blocking decisions. Examples include AOL, Yahoo, Gmail, Outlook and Hotmail. If your IP is being blocked by one of these networks, and those networks have a large presence in your lists, a block of this kind could have a noticeable negative impact on delivery. Marketo monitors for significant ISP blocks. Those experiencing deliverability issues with emails not making it to the Inbox and bulking in the spam folder may benefit from additional services with our Email Delivery Consultants. Remediation Steps: Email Delivery Compliance Team works to resolve any ISP blocks. ISP blocks are are usually resolved or lifted within less than 24 hours of a delisting request. Customers experiencing significant blocks for Microsoft domains (outlook.com, live.com, microsoft.com), can submit a request to the delivery team to seek mitigation on their behalf. Additional Resources: Blocklist Deep Dive Abuse Report Deep Dive What is a spamtrap, or spam trap, and why does it matter? Blocklist remediation Blocklist resolution flowchart Successful lead reconfirmation What is a blocklist?

Issue The Source Campaign field in Microsoft Dynamics is not getting updated when the field is updated in Marketo. The sync from Microsoft Dynamics to Marketo will be working fine. Environment Native integration with Microsoft Dynamics Campaign Sync not Enabled Solution To sync Campaign Source from Marketo to Dynamics, the option 'Campaign Sync' needs to be enabled as per this documentation: Enable Campaign Sync | Adobe Marketo Root Cause If the Campaign Sync is not enabled we will not be syncing over the value of the field to Microsoft Dynamics as it is part of the Campaign Sync.

Issue Champion Challenger A/B Test dashboard does not display any data Solution Check that the email was sent from a trigger campaign or an engagement program as "Champion/Challenger emails only work with trigger campaigns and engagement program streams." https://docs.marketo.com/pages/releaseview.action?pageId=2359553 Check that the email sent from the engagement program was added to a stream directly and was not nested within a program that is the asset added in the stream. Reference: https://nation.marketo.com/t5/Knowledgebase/Champion-Challenger-Test-in-Engagement-Programs/ta-p/249176 Check that the email was approved when the email was sent Check that the email has been sent Check the time the Champion Challenger test was created and the time the email was sent Root Cause The email has not been sent since the A/B test was created or the email was sent before the Champion Challenger test was created. Environment Champion Challenger Engagement Program A/B Test Email Dashboard

When someone emails abuse@marketo.com to tell Marketo that they received unsolicited email from one of our customers, the result is called an abuse report. Instead of just hitting the “Report Spam” button, someone actually took the time to write to our abuse@marketo.com address and explain to us that they never wanted email from the sender. Because of this direct complaint we take these types of spam reports very seriously. Only about 10% of our customers ever receive any abuse reports at all so it is cause for investigation if you receive one. If you receive notification that someone filed an abuse report against your account review your list management practices. Below are some things to consider: When people sign up to receive emails from you, is it made clear to them that they are giving you permission to email them? Have you recently added any new leads or lead sources? Have you recently added older leads to your database that you have not reached out to in the past 6 months or more? Was there anything about the campaign that was complained about that makes it different from previous campaigns? In most cases people file these kinds of reports because: They never requested to be on your email list. They did request to be on your email list at some point but have forgotten because they have not heard from you in so long. The importance of using explicit opt-in in your list building efforts cannot be stressed enough. You should also send to active leads consistently enough that they continue to expect emails from you. The best ways to avoid complaint driven reputation issues is to send to opted-in, engaged recipients. To help with this, a lot of senders clear out their inactive leads every 6 months or so. An inactive lead is a contact that has taken no action in the given time period— they haven't opened an email, clicked a link, visited your webpage, attended a Webinar, and so forth. Inactive leads are a dangerous group to continue mailing to because their behavior proves that they do not want to interact with your mail and will likely complain to Marketo or to their ISPs about it. We have a great resource on how to create a Smart List to remove inactive leads here. If you still need some help, please feel free to reach out to our Support team (support@marketo.com). Additional resources: Abuse Report Deep Dive Blacklist Deep Dive

Issue Issue Description Unable to send Operational Email via Marketo Sales Insight in Salesforce when the lead is flagged as unsubscribed. Solution Issue Resolution Check the settings for your Sales Emails in Admin > Sales Insights. You may have them set to "Respect Unsubscribe Settings." If you wish for MSI to respect the operational email flag this will need to be changed to "Ignore Unsubscribe Settings" for Operational Emails. Who This Solution Applies To Customers using Marketo Sales Insight

Issue After the switch to a secured domain (from http -> https), landing pages display both a broken format and mixed content warnings. Solution Make sure all links referenced in your Landing Page Templates and Landing Pages are secured, in other words served with the https:// appended in the front and not http:// Step 1: Open up Landing page with non secure warning sign Step 2: On Google Chrome right click on the page that is displaying the warning and select "Inspect." On Mozilla Firefox it's called "Inspect Element." Look for any "Mixed Content" warnings. Step 3: Find and address the links that are referenced in the error messages **If the link that is unsecure is a custom CSS file, these files will need to be moved and hosted in a secure location so that the links are loaded over https. Who This Solution Applies To Customers with Secure Domains for Landing Pages Service

Issue A lot of people suddenly synced from Salesforce to Marketo. They have been in SFDC for a long time, so you're wondering why they suddenly synced. Solution People sync from Salesforce for a number of reasons. If they aren't new leads, then they probably met some criteria that caused them to be visible to the Marketo Sync User and sync down. One thing to keep in mind is that if the visibility rules change, Marketo won't actually see those people until a field that Marketo can see changes. Marketo looks at the "sysmodtime" stamp on a record. This indicates the last time a record was modified. If the record was changed since the last time the sync ran, then Marketo updates the record on the Marketo and SFDC side with the newest information. There have been cases where the visibility rules changed, but the new records that Marketo could see weren't updated for a considerable period of time. (This could be as long as years.) However, if something eventually changed and updated the sysmodtime, these leads would all sync to Marketo. The change can be anything, but if it's a large number of people, it's frequently a change on the Account object, which then filters down to the Contacts and Leads. If you're still unsure why a large number of people have synced to Marketo, the first thing to look at is what information changed, since Marketo only syncs people when they are updated with new information.

Issue A person record in Marketo is getting created by the CRM sync even though there is a previously existing record existing in the Marketo database with the same email address. Solution By design, Marketo does not run the standard de-duplication process on records that come from your CRM. If you wish to prevent duplicates from coming over from your CRM, you would need to hide them from the Marketo sync user on the CRM side, or work with Marketo support to set up a custom sync filter. Instructions for Creating a Custom Sync Rule

Issue After deleting a lead or contact in Salesforce that has been synced to Marketo as a person record, attempting to merge that synced Person record with another Person record in Marketo keeps failing. Solution When a merge is performed in Marketo, the Marketo Sync User will first automatically attempt to merge the associated records in Salesforce. If the records have been deleted in Salesforce this attempt to merge the records in Salesforce will fail, meaning that the rest of the merge operation will fail in Marketo. To complete this merge, the best option is to perform the merge through the API. The Merge Leads endpoint allows you to skip the automatic Salesforce merge attempt that will always run when performing the merge through the Marketo UI. Marketo support does not troubleshoot or write custom API calls like this, so it is best to work with your in-house developer or IT staff to create these API calls. http://developers.marketo.com/rest-api/endpoint-reference/lead-database-endpoint-reference/#!/Leads/mergeLeadsUsingPOST

Issue You have a custom landing page template and are able to see that landing page is not rendering perfectly on the editor but works as expected when published. Solution As you are facing the issue on a custom template, we suggest you to follow the below steps. Download a template form the URL- https://experienceleague.adobe.com/docs/marketo/using/product-docs/demand-generation/landing-pages/landing-page-templates/guided-landing-page-template-list.html In Marketo, navigate to the Design Studio Click Landing Pages in the left-hand tree, then select Templates. In the menu bar, click Import Template. Choose the downloaded file, enter a template name, then click Import (make sure to pick a descriptive name and indicate that editing mode is Guided). Create a new Landing page with the recently downloaded template without making any changes. If the default background image works on this landing page as expected, it confirms that the issue lies with the custom coding that was added to the template. Marketo Support is not set up to assist with troubleshooting custom code. The best point of contact will be your web developer who should be able to resolve the issue for you. Please be aware that the landing page editor may not load all external resources in the editor or previewer, which can cause them to look different than the published version. If the background image doesn’t render on this newly downloaded template as well, contact support and we will assist in troubleshooting your issue.

Issue You have developed a Marketo landing page and enabled Personalized URLs (PURLs) for your records but when people visit the PURL, form pre-fill does not take place. Solution When a person visits a PURL landing page, the form pre-fill checks their Munchkin tracking cookie to identify what values to populate for the form fields. If that person has a Munchkin tracking cookie associated to a known record in the database, it will pull and populate the information from that record. However, if this is the first time this person has visited a Munchkin tracked page or their browser is tied to an anonymous record, the pre-fill will not populate any information into the form. The customer/prospect will need to fill out a form or click on a tracked link in an email sent from Marketo. This will allow future PURLs that people visit going forward will have pre-fill populate as their cookie will be tied to a known record in the database. The web page visit will be associated back to the know record for the PURL. Additionally, you can also use Person related tokens on the landing page and those will resolve. For examples having the token in the text that states {{lead.First Name:default=Default}} within the body of the landing page will populate with the expected persons first name for the PURL they visited. This is because the token generation goes through a different path on the back end for PURLs.

Issue You want to know if updated lead/person record data will reflect changes to that data made while the lead was in a wait step. This is important to know, because values could affect the following flow steps. For example, if there is a choice in the send email flow step that is determined by those values. Solution Any information that was updated while the lead was in the wait step will be reflected in the next step.

Issue Description When trying to import a list of people into Marketo via a list import, their names are being left blank despite being listed clearly in your CSV. Example CSV headers: NAME Email John Smith JS@email.com Smith John SJ@email.com Greg Jones GJ@email.com Issue Resolution Full Name is a system managed field that is blocked from being updated by list imports. You will want to split the one column of Name, into two columns of First Name and Last Name. This document from excel shows how to split the one Name cell into two different cells. https://support.office.com/en-us/article/Split-a-cell-f1804d0c-e180-4ed0-a2ae-973a0b7c6a23

Issue Description Windows Outlook users who use the Marketo Sales Connect plugin might have noticed that emails don't send as fast as they usually do. Unfortunately it takes a little longer than usual on this particular platform due to a recent MSC plugin update. We are working on a long-term fix for this subset of customers, but in the meantime you can use the following workarounds: Issue Resolution If you switch Outlook to, "Online Mode" (as opposed to Cached Exchange Mode) this will decrease the total sending time. You can follow this document in order to turn off Cached Exchange Mode. If you would like to learn more about the differences between Online Mode and Cached Exchange Mode, you can read more here. Alternatively, you can also use the Web version or Mac version of Outlook to address this issue. Who This Solution Applies To Windows Outlook users who utilize the Marketo Sales Connect plugin.

Issue: When building 'Program Membership Analysis' reports in RCE, the Program Status is not sorted according to the step values in the Program Channel. For example in the below screenshot: The value of the steps are clearly showing the progression of statuses from start to finish. However when building a 'Program Membership Analysis' report, it is showing that the order of the status is not correct. 'New Member (Influenced)' should be appearing after 'Subscribed by Form - Non Member.' Troubleshooting: Make sure that you do not have any other Programs Channels with the same Status, as this will cause issues. There is a deduplication that occurs in the backend which causes an issue when a 'Program Membership Analysis' report is created, if there is more than one Program Channel that has the same Program Status it will deduplicate and the one displayed might be due to the lower step. Another issue that might happen also due to having more than one occurance of Program Status in other Program Channels is that other Program Statuses might appear in the report due to this. Resolution: We currently do not support having more than one Program Status appear in the Program Channels, each Program Status has to be unqiue or issues with displaying Program Statuses will appear.

Issue Issue Description Links in Interesting Moments viewed in Salesforce Sales Insight section are not clickable. Trying alternative methods of inserting links, such as in <a> tags, still results in being unable to click these links within Salesforce. Solution Issue Resolution There are no current methods for inserting links into Interesting Moments so the link is clickable within Salesforce record's Sales Insight section. Who This Solution Applies To Customers using Sales Insight for Salesforce

Issue Description A lead ran through a smart campaign and should have been sent a push notification but there is no activity of this happening even though the lead is a member of the campaign. Issue Resolution Assuming other leads are receiving the push notification (which suggests the app itself is not to blame) the first thing to check is the lead record itself. If the lead is marked as Marketing Suspended or Black Listed, this will prevent the record from receiving a push notification. Mark these fields as "False" and send the record through the campaign again, the lead should now be sent the push notification. Who This Solution Applies To Customers using Marketo's mobile app integration

Issue Issue Description Need to know how often websites are crawled, keyword rankings are updated, and link data refreshes. Solution Issue Resolution Marketo SEO automatically crawls your website weekly, and the results are shown in the Pages Section. Keyword rankings are updated weekly as well. Link data updates once a month. The above updates are guidelines as to the freshness of data being viewed, and how much time one can expect for specific data sets within the Marketo SEO tool to refresh. Operational SEO updates typically happen between 12am-2am Central time. Who This Solution Applies To Customers with SEO

Issue An anonymous lead triggers a Smart Campaign that includes a Change Program Status flow step. Instead of adding the anonymous lead to the program, you get an error, "Cannot add an anonymous lead to a program." Solution Anonymous leads can not be added to programs, but they can trigger Smart Campaigns that include a Visits Web Page trigger. If you want to capture these anonymous leads and add them to the program once they become known, add the following to your campaign. A "Lead is Created" trigger - this trigger will fire when the anonymous lead becomes known. A "Visited Web Page" filter with the specific page you are looking for. You may wish to add a Date of Activity constrain to the "Visited Web Page" filter if you do not want leads that visited the page too long ago to be added to the program.

Issue: I added a link to an external page in one of my emails, when I receive the email and click on the link, it appears to be broken, but I am sure the URL is correct. Solution: Marketo adds code to links in emails as we send them out to track clicks. If the destination page is one that does not support URL parameters, the page may not load. This is very rare but in the case that it happens in your testing, you can try disabling tracking for that specific link. See Disable Tracking for an Email Link for detailed instructions.

Knowledgebase

Maintaining a Directory of Leads Bouncing Emails

Top Blocklists - What You Need to Know

Source Campaign field is not updating in Dynamics from Marketo

Champion Challenger Dashboard is empty

Abuse Reports: What They Are and How to Avoid Them

Marketo Sales Insight for SFDC Unable to send Operational Emails to Unsubscribed Recipients

Switch to Secured Domain but Landing Pages Are Still Showing Mixed Content Warnings

Large Influx of Records Syncing From SFDC to Marketo

SFDC/MSD – CRM Syncing Duplicates to Marketo

ToutApp: How to Customize Call Outcomes in Salesforce

Unable to Merge Marketo Records after the SFDC Record Synced to One of Them Was Deleted

Troubleshooting Background Image Not Being Rendered on Landing Page Editor

Personalized URLs Are Not Working for Form Pre-fill

Data Changes After a Lead Enters a Wait Step

List Import fails to update Full Name Field

Outlook MSC Users Experiencing Slow Email Sends on Windows

Program Status in RCE not sorted the same way as setup in Program Channel

Links in Interesting Moments Are Not Clickable in Sales Insight

Push Notifications not Sent

When Does Marketo SEO Update?

Cannot Add an Anonymous Lead to a Program

I clicked an email link and the target page broke