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If you have migrated to the new Marketo IMS (Identity Management), you may have started to notice something: Many new features are getting unlocked to you as an admin user. I am certain that you, like me, are excited about some of these new features we are seeing from Adobe that are making our live...
We've all had these moments of dread. Your Salesforce admin pings you on Instant Message, and asks you... "Why is Marketo updating {insert random data value not associated at all with Marketing}?" You go into Marketo, and upon doing some research you find that the record was indeed updated, but in ...
NOTE: this article has been updated as one item around the sync order was in error and has thus been corrected. The sync order is:Lead -- > Account/Contact (Account prioritized) --> Remaining objects to sync. The sync is queued into these three buckets which run through the "train cars" every 5 ...
@Dave_Roberts that's really cool. Are the shirts real or virtual?
Most of us, to one degree or another, send “email blasts” (or “sends” or “communications”) as a regular tactic in demand marketing. Email can fit a variety of use cases as a standalone channel, including:Supporting awareness within your customer base of a new product launchA regular newsletter to i...
Hi Bart - this is a great item to add to the Ideas thread. Looking forward to seeing it.
In the world of art and cooking, the concept of “upcycling” is not a new one, but has gained traction. Imagine that you are an artist and discover that someone is getting rid of their “junk” (which is in the eye of the beholder) in their yard sale. You, as the artist, take the “junk” off their han...
HI Katja - this idea is great. I'm going to vote it up. However, this connection issue is related to Salesforce's architecture and how it exposes objects to the API, so I'm not sure how much Adobe can do here. I would recommend creating an idea on Salesforce's site, as I believe other tools are i...
One thing that you will need to note is that the Account-Contact Relationship object in Salesforce isn't recognized within Marketo... only the primary Parent Account relationship to the contact, if you are using the native integration. Before answering the question further, what is the use case in ...
Thanks Sanford. @ggerla one thing you should always keep in mind is to manage your workflows so you can bulk your API calls as much as possible to avoid using up calls and (of course) potential conflicts.