Kevin_McMahon1

Hey Carl,That hasn't changed. Engagement Score is a score given to emails to gauge their performance. It's a range from 0-100 with 50 being average. You can read about it here for better understanding. The score is based on an algorithm that takes into account engaged behavior (Open, Click, Program ...

We've used a couple agencies in the past but have been using MarketOne for two years now and are happy with their services. We started small but they quickly learned our instance and processes and now we use them globally. They've been really flexible in the requests we give them and have quick turn...

Hi Rana,All you need to do is import the list again with the email address and country columns. Marketo will match the country field to the correct lead based on email address, so no need to even include the other columns from your list. This is the easiest and probably fastest way to populate the c...

Appreciate the help guys! I'm working with a developer today to make the coding changes so will let you know if I come across any other questions/issues.

Alignment is so critical but one of the biggest challenges our organization faces. It's a work in progress for us and slowly getting better. Thanks for the tips!

Super interesting read and looking forward to learning more. Thanks!

Alignment is absolutely critical and one of the biggest challenges in implementing ABM. Appreciate you diving further in to alignment

You can see in Dan's picture there are several statuses with step number 30. You can go "back" from one to another