JessicaMeyers

I'm love the Marketo champion program!

Hey everyone! I am Jessica, I'm the director of Marketing ops and tech for Tebra, I am a 2022 Marketo Champion!

There are a number of ways you can accomplish this - exactly how to do it depends on your marketo structure and how you sync to salesforce. in general, it sounds like centralizing your Marketo <> Salesforce sync and people only process into that the sync when they hit a score threshold is the appro...

Look at this incredible group! Thrilled to be a part of this class and looking forward to serving the Marketo community!

Linkedin field mappings are global, setup within the launchpoint integration. They are the 4th and last thing you setup (and it can take some time for the window where you edit the mappings to contain data when you are setting up the integration) if your clicking fast - you may click past it, and if...

I also challenge the need to keep something live that no one has processed through in 6+ months, Without getting the API involved - I think these could also be worth exploring:Consolidating a number of less used, but still occasional triggers into one with various "execute" flow steps - the central ...

Hey Renee, Looking at your campaign settings for A and B, since B has no scheduled runs, no one would process through that campaign. Since the qualification rules on campaign A allow people to process once and hour, and the campaign runs once a day, at the scheduled run time, Marketo would process t...

Hey Renee, this depends a lot on how else the campaign is setup. Is it a trigger campaign? - If yes, they would need to take the action to trigger the campaign again, qualify for any filters, & meet the campaign qualifications.Is it a batch campaign? - If yes, the next scheduled run after the the ti...

I like @Michael_Florin's suggestion of only allowing people to process a single time. I would also suggest, that in general it is advisable not to have people end up with negative scores as it creates an arbitrary hole they have to climb out if. If you were to follow the methodology that no one goes...

Great blog post Kyle, loving the ideas for new lead processing. I also have seen some great executions for tasks or Interesting Moments using the executable campaigns ability to inherit tokens from the program they live in!