When you say "active leads" what exactly are you referring to? Anyone who is not unsubscribed, email invalid or marketing suspended? or anyone without an open opp? Depending on you...
I would recommend dropping the "Custom HTML" module onto your LP if you are using the standard LP editor. If you are using the guided LP editor. I would put a rich text program lev...
You need to change it in both Marketo AND Salesforce. I don't use the 1:1 campaign sync, but when I change the name of an SFDC campaign in Salesforce, I know I need to change where...
I came here to say the same thing that David Gaible did above. The batch update will be good to update things like your demographic score that aren't really time sensitive. You ca...
Calling on my Salesforce wizards out there My Salesforce admin reached out to me yesterday to let me know they are vetting a SFDC encryption tool called SF Shield and wanted to kno...
I just started a new job and I noticed that they have an Interesting Moment for "Unsubscribed from Email." This seems odd to me, as I have typically seen Interesting Moments for po...
Hahaha, fair point. I agree, it's not an easy product to access. My last company had it, but we didn't even know about it and ended up purchasing Email on Acid separately. Even aft...
1) lol at "bucknutty"2) there is an add-on package in Marketo that will render your email in different email clients. I think it's part of the Email Deliverability Pack.