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Hi Marketo users, A large part of my role is training marketers on my team on the use of Marketo. For large topics (like difference between program types) I've held live sessions, but I'm toying with the idea of producing short videos for a topic that would be shorter than a live session, but longer...
I want something at an even higher level - not just a map of a program, but a map of all my programs! Lets build it and sell it to Marketo.
Nice article! The difference between list membership and program membership is super-useful. All of my program templates include a 'zDev' folder where marketers can go and create assets that may or may not be used in the actual program. A common asset found in these folders are smart lists that mark...
Hi Paul, In WebEx, scoll down to the bottom of your event page. You'll see the options for scheduling your emails out of WebEx there:
I'm not seeing it from my Marketo instance! I would ask your Outlook administrator, I would guess this is something local to your system.
Great call. That's the route we're ending up taking.
If you're doing champion/challenger, you can control the audience size of who gets challenger and champion, but you can't make distinction between who is getting Test 1 vs Test 8 - the audience for each test will be the same. For this example, each test will get 1/16th of the total audience (1/8th o...
Very helpful! We're building out our first engagement programs, and I would have made all the nurture emails available to sales had I had read this.
Hi Marketo pros, I'm coming across a few business cases where Velocity scripting would be helpful. What's best resources you've found to learn language? The Marketo Developer's Blog recommends the Apache Velocity Engine - User Guide but I'm sure there are some other great resources out there. Please...