David_Gaible

Great article Michaela Iery​. At a previous role I walked into a Marketo instance with a database of 800k leads, and several hundred 'Data Value Changes' trigger campaigns. That instance experienced significant campaign queue backlogs until we rebuilt the system. Do you have any insight into how Pro...

Christina Zuniga​, totally agree that RCE could be an entire series in itself. My vote for one of the first topic - and I understand this is definitely not a beginner topic - is when to use, and how to implement, multiple models. For example, we're working through the differences between an initial ...

Great content Jessica! I ran an A/B testing training class for the marketers on my team today, and took some great examples from this article.

This makes so much sense, the lack of this feature is one of the reasons we're holding back implementing a second cross-sell model. Great idea Courtney.

Great resource, there are some great marketing minds (and some of my Marketo heros) on your list. Thanks Zak!

Hi Shamus, I worked with Perkuto at my current gig - they helped set up our system before I came on to run it (Josh Hill​ actually led the marketers' training before I started). Anyways, I'd highly recommend Perkuto for help with setting up lifecycle processing and reporting - reporting specifically...

Hi Mark, We do something similar, although we call the status 'Engaged' rather than active. To measure this, we've got a operational smart campaign that listens for any program status change. This definition is a bit more broad that yours, but could work the same way. If you're using Opens as a prog...

Thanks, that's what I thought, but just wanted to throw the question out there. Looks like there were quite a few ideas have been voted upon to make this an easier process.

Hi Guy - thanks! I actually learned that our training team uses Camtasia, so I'm getting myself a license. I really appreciate your tips and tricks, looking forward to getting the first video made. On-demand training means less time I have to spend answering questions WIN-WIN!