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As part of our platform modernization, we are officially deprecating support for the Marketo Engage SOAP API interface as of October 31, 2025. While SOAP played an important role in early integrations, the REST API has long since become the standard for new development. It’s faster, simpler to work ...
As a Technical Consultant in Professional Services - supporting our clients at Adobe, I want to make sure you’re aware of an important update to the Marketo Engage platform that will impact how your applications authenticate and integrate going forward. These changes are part of the ongoing efforts ...
Hello, @Zoe_Forman - thanks for the question! Data Transfer Hub is a service built and maintained by Professional Services and not included in the standard Marketo Engage subscriptions. It's setup by a one-time engagement with PS to get it setup and running, but after that there are no additional ho...
In today's digital marketing landscape, efficiency is key. Marketers often find themselves juggling multiple tasks simultaneously, from lead generation to program creation and execution. One common challenge is the seamless integration of leads obtained from various sources into marketing automation...
Here in Professional Services, we're always coming up with new solutions to help customers' needs, and often we can take those solutions and abstract them to help other customers with similar needs in a truly turnkey manner. One of our popular solutions is an AWS-hosted service that can help custome...
While programmatically manipulating content (e.g. emails, landing pages, forms, etc.) via the Marketo REST API is one of the less-common use cases that we see in Consulting, it can be a life saver in some circumstances. I recently needed to add an additional field to every form in a customer’s insta...
Has your favorite data analysis tool recently deprecated its connector to Marketo Engage? Worry not, you can use the Marketo REST API yourself to automatically export data from Marketo including data on system and custom Activities. This blog post assumes the reader is already familiar with using th...
When using webhook connections with Marketo, you will often come across an API connection with a two-step process. The first connection needs to send the authentication information, after which you get back an access token, and then that token needs to be provided in the second (and any other subseq...
Unlike more traditional script development, where you can use debugging tools to step through your work, writing Velocity scripts in Marketo, particularly complex ones, can be frustrating as it's challenging to get feedback and make the little tweaks that often lead to resolving those tricky bugs. O...
Through Dynamic Content, Marketo Engage offers a very powerful way to personalize emails and landing pages based on the properties of a Person. Creating Segments allows each Person to be filed into one (and only one) group for a given parameter. A common use case is for personalizing an email based ...