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nation.marketo.com/docs/DOC-7066-path-to-marketo-certification-with-chelsea-kiko-slides-and-links We had a session with the North America VMUG and you may find some useful information for study materials.
Create a segment and use the filter Status is Anonymous as shown below. You can add additional filters if needed or have just this filter to capture all anonymous visits.
Web personalization allows you to target anonymous visitors as well as known visitors based on the audience you set up in web personalization. Because of this you can set up an audience to target anonymous visitors and present it to every new visitor.
Agreed, more about what the customer experience looks like inside Marketo
Agreed - video is an important part of Marketing.
Great to get to know the Marketo team!
Great tips and tricks! I use all 3 of these.
You can also see information on everyone that has filled out the form on the campaign or create a smart list to see who has filled out the forms. On that smart list, you can create a custom view to see all of the fields they filled out on the form.
Have you refreshed your schema? We have found sometimes to see a new SFDC field, you have to pause the sync, refresh the schema under Admin Salesforce object sync and then turn the sync back on. Make sure you turn the sync back on once these steps are completed if you have to go that way.