Level 10 - Champion Alumni
Joined the community 10-06-2013
Level 10 - Champion Alumni
Cleveland, Ohio
Sr. Director, Global Demand Center
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While most of our marketing activities are executed out of Marketo, there are quite a few where Marketo wasn't used to do the initial outreach. In-person events are a good example....
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Most of our marketing campaigns including several activities/content. For example, there might be a whitepaper/POV that's gated by a form, a video, a case study and an infographic....
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We've experienced odd behavior like this as well lately (not specific to deleting a program though). For example, when cloning a program - and defining the new program name - all r...
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The script code is placed on the Marketo landing page (as a HTML element) - which is then reference on the non-Marketo landing page within the iFrame. The value of parentURL is(win...
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I just tried this in our instance - it still works as it always has. Per Josh's recommendation, verify that something else isn't referencing that program.
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We were facing the same dilemma. We usually use Programs, not Emails, within our EPs. When looking at the Engagement Stream Performance Report, every email had a score of 90, regar...
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Thanks Josh. We recognize that this scenario can play out - where more than one program can get credit for an MQL. But that's OK. The important thing here is we need for this activ...
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To enable us to properly report which programs are contributing to leads reaching MQL status, we've added a new "success" program step to all of our channels - called "Promoted - A...
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Nicole, you can probably just add a choice to the "Change data value" flow step (e.g., "if FT is not empty" set "most recent" to the new value - otherwise populate the FT field). O...
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Charlie, by creating custom UTM fields for the lead record, woudn't those values get overwritten if/when the lead engages with another campaign in the future?
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