Hi Greg - yeah, we use this approach for some of our smaller requirements. This would not be a scalable approach here though - given the number of different types of emails we send...
This is one of the main reasons we stay away from Email Programs - and stick to default programs to execute email campaigns. Understandably, we give up automated A/B testing and a ...
I'm pretty sure you're only limited to the following fields when mapping LI lead gen forms to Marketo:- Zip Code- City- Company Name- Company Size- State- Country- Email- First Nam...
Marketo's interface is full of marketo specific syntax that is cumbersome and restrictingMarketo's proprietary syntax for LP and email templates provide the enhanced capabilities -...
There are many use cases for using the same step # for a program status. Here's one - our roadshow channel, where not every program status is a progression step. For example, if so...
This is perfect use case for snippets: Snippets - Marketo Docs - Product Documentation Have a look at this thread (it's a bit dated - as we are now using Email Editor 2.0 - but the...