Chris_Morris1

Chris_Morris1 · ‎08-25-2022

I have a use case where I'd like to use a 'stand alone', not public-facing Marketo landing page with a form for my internal users. They need to be able to trigger individual SMS messages to specific customers. I've built out a program where the triggger 'fills out form' calls the Twillio webhook and sends the specific SMS message. Our representatives fill in the form with the required info for Marketo to locate the person record. How vulnerable is my Twilio account using this method?

Chris_Morris1 · ‎04-25-2022

Thanks for this, Ursula! My understanding is Marketo-Specific Certs are not eligible, as they begin 'AD0' vs. 'AD5'. Is that correct?

Chris_Morris1 · ‎02-16-2022

Both of those exist in the separate email templates, but only one of the email performance reports list that link. The other email performance reoprt lists all of the other links, but not this one. So either the link received zero clicks and is not appearing on the report for that reason, or it's malformed for some reason. The malformed version is to the most engaged members of our database, they typically interact with our info and I doubt this link, which was featured in it's own section, received absolutely zero engagement. So yeah. Any guidance or thoughts I can use to explain this scenario to those who are interested?

Chris_Morris1 · ‎02-15-2022

Thanks! <a target="_blank" href="https://www.takechargeamerica.org/housing-help/?utm_source=newsletter&utm_medium=email&utm_campaign=01_22" style="-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:none;color:#43B7D7;font-size:16px"> Above link from reports as malformed. <a target="_blank" href="https://www.takechargeamerica.org/housing-help/?utm_source=newsletter&utm_medium=email&utm_campaign=01_22" style="-webkit-text-size-adjust:none;-ms-text-size-adjust:none;mso-line-height-rule:exactly;text-decoration:none;color:#43B7D7;font-size:16px"> Link above reports as expected.

Chris_Morris1 · ‎02-15-2022

I'm looking for information on malformed links. I was comparing two emails via the link performance report. The emails were identical, the audiences were different. In one email, the link in question reports normally, in the other, the link reports as a malformed link. These are standard HTML links with UTM codes; no tokens, scripting, or other variables. Any ideas?

Chris_Morris1 · ‎11-04-2021

Thanks for this, are there resources for the E554 exam that don't require the training subscription?

Chris_Morris1 · ‎07-01-2021

I'm running into this same issue today - did you ever find any resolution to this?

Chris_Morris1 · ‎11-12-2020

Sorry if I'm being dense, but I'd just create a static list specific to my program, and upload my list to a static list, and use 'member of' static list name in my filter. Would I miss newly created leads that resulted from the static list upload?

Chris_Morris1 · ‎09-09-2020

Not sure without seeing more detail, but in the past, I've run into problems with programs not firing as expected as I had the program's qualification rules set to only allow a lead through once, or once per x number of days, rather than every time, which messed up my testing.

Chris_Morris1 · ‎09-23-2019

Thank you for the information - you are beyond helpful, as usual.

Chris_Morris1 · ‎09-23-2019

Our company recently upgraded to Outlook 2016 (not 365). I'm testing a newsletter which will be sent internally as well to our external clients. The message includes an 'unsubscribe' link at the top (not my own, this is a function of Outlook) and the text when I review that link reads as follows: "It looks like this is a newsletter, but we aren't sure if it is safe to unsubscribe from it using the information provided by the sender. If you don't want to receive from this sender again, you can block it." Does anyone have any information on why Outlook does not trust my unsubscribe? In this case, I'm using the default unsubscribe with a Marketo template I've updated code on, the unsubscribe is not hand-coded in my email.

Chris_Morris1 · ‎07-03-2019

Kiersti Esparza‌, thank you for this post! Are you able to give me a few more details on how I would implement this on my end? I just reached out to Marketo Support and they did not have information for me, referred me back to Google. Thank you again for your post!

Chris_Morris1 · ‎11-27-2018

Fantastic - but not at all surprising. Thanks to all who make this Community so effective - especially Gregoire, Sanford, and Josh!

Chris_Morris1 · ‎11-07-2018

"So if each Subscriber needs to receive an email per Beneficiary, that must be done at an "outer" level (i.e. not inside the email itself)." Any tips on determining this at the outer level? I have a situation where a list of leads will receive an email (confirmation of a payment plan). The list may consist of, say, 50 unique leads, each with their own unique payment details to confirm. No big deal. The list may also consist of, say, 40 unique leads, five of whom have two different payments to confirm. I'm uploading these as a batch, with a data vaule change as my trigger, but the triger only catches one of the data value changes, so only one of the payments is confirmed via email. Any suggestions?

Chris_Morris1 · ‎10-24-2018

So, like this? "1234",NULL I'm having the same issue - thank you!

Chris_Morris1 · ‎08-24-2018

Sorry for the Reddit reference in the headline, but I need this broken down, please. Is this scenario to be expected?

Chris_Morris1 · ‎08-01-2018

Are you saying it's not reasonable to use the Email Performance report to gain an understanding of email performance? Or are you saying you should not expect an exact replication of data between the Email Performance report and Smart List results?

Chris_Morris1 · ‎06-20-2018

Thank you! By the way, I'm working through your Lead Lifecycle course, and it's really helping me put some more Marketo pieces together. I've implemented many suggestions based on the lessons and it's definitely making me a better Marketo user. Thanks again!

Chris_Morris1 · ‎06-20-2018

Excellent - thank you, Sanford! I was hoping I would see you respond to this post. Thanks so much, I appreciate your information.

Chris_Morris1 · ‎06-19-2018

We are looking at engaging with a specific vendor to provide, essentially, a new CRM for one of our three service lines. To utilize this vendor, we would embed their forms on our Wordpress site to create leads in this new CRM. This third party would be a cloud solution, we are not hosting the CRM on our own servers. Is it possible to have a complimentary, hidden, Marketo form which collects the data being entered into this third party form for the purposes of adding lead detail into Marketo as the lead is created on our Wordpress site? I think I remember hearing about this as a workaround/option in a few of the different Summit sessions I attended this year, but I'm not a developer and have a very tenuous grasp on this concept. Any help is appreciated.

Chris_Morris1 · ‎05-23-2018

Could you use the 'Form Filled Out' trigger with a filter of 'Created At' to identify leads which already exist? The 'Created At' filter/constraint could have a timeframe which makes sense for your use case.

Chris_Morris1 · ‎05-16-2018

When we first started our Marketo instance, I found that many of our emails were being rejected as spam. After reaching out for assistance, it was discovered that our emails were rejected due to the servers we were on (as new Marketo customers, I guess?) Our sending process/database info was reviewed, and we were moved to different servers with a 'better' reputation. Our staying on the better servers is dependant on our using best practices, not spamming, maintaining a high deliverability percentage and not hitting spam traps/honey pots, etc. But that change absolutely solved our deliverability issues, back in the day. Now our deliverablility percentage is a consistant 98 to 99%. I'm not sure if Marketo still sets up instances on different servers based upon reputation/performance, etc., but if you review the doc Matjaž Jaušovec referenced and don't see any actions you can take, it might be worth reaching out to your rep or support.

Chris_Morris1 · ‎05-09-2018

I don't know how many soft bounces it takes to equal a hard bounce - I think that's logic that needs to be added in by the user (you and me). But I did find this thread that looks to be a good resource.

Chris_Morris1 · ‎05-09-2018

Did you end up adding a filter in your 'add to nurture' smart list as 'not a member of' to eliminate membership in other programs? If not, how did you solve this? Edit - just noticed this was March of 2018, not a few months ago...

Chris_Morris1 · ‎05-08-2018

Thanks for this, Sanford Whiteman! My rudimentary understanding of this would allow the API to dedupe/merge leads as they were added to Marketo. Is there a way to use the API on established, identified duplicates in a static list, by chance?

Chris_Morris1 · ‎05-07-2018

Excellent - thank you!

Chris_Morris1 · ‎05-03-2018

Thanks for the fantastic presentation, Jessica! I can't tell you how glad I am to have caught both of your sessions this summit. Is it possible to post the 20 question worksheet you mentioned?

Chris_Morris1 · ‎03-23-2018

Thank you for this information - and congratulations!

Chris_Morris1 · ‎02-01-2018

I knew you would help me find a solution, Sanford. Thanks for pointing me in the right direction. I had neglected to specify the campaign attached to the #7 webhook (first criteria was fills out form), which meant the #7 message would send every time the form was filled out. Thank you!!!!

Chris_Morris1 · ‎02-01-2018

I've set up a rudimentary SMS campaign using Marketo and Twilio (and Front, but that's not in play in this issue.) I've created multiple webhooks for each SMS message, combined with a marketo landing page to trigger the texts (via a form fill-out). Two departments are now sending texts via this method, each with their own landing page/campaigns. The first department is running with no issues. With the second, however, a specific webhook (#7 out of 8 possible messages) is consistently triggered along with any other message selected, so two messages are sent at the same time. Any ideas?

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