Jessica_Ruffalo

Jessica_Ruffalo
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Date Last Visited
3 weeks ago
Level 4
Joined the community 29-05-2014
Rank Icon Level 4
Vice President, Marketing Automation
Pittsburgh, PA
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  • Using unsubscribe link in a non marketo email?
    by Jessica_Ruffalo name dot 07-11-2014 quickview

    Now that CASL is here, we want to put the unsubscribe link that we use in our marketo emails at the bottom of our sales teams emails. So that any email they send out, the recipients can unsubscribe from our Marketo emails. I found the link in the admin area pasted it into an Outlook email and did ...

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    Discussions
    2029 0 6
    Lead Management
  • solved badge Re: Open rates and click throughs
    by Jessica_Ruffalo name dot 07-03-2014

    You can create a summary report by right clicking on the program folder, then choosing report - email summary.You can also create triggers that auto-populate when an action is performed - click, open and unsubscribe. I believe this option feeds into your CRM if you have one synced with Marketo.I cre...

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    Discussions
    2262 2 0
  • Does anyone use Marketo to send daily emails to customers/prospects?
    by Jessica_Ruffalo name dot 07-02-2014 quickview

    I'm looking to set up a campaign to send a daily email to customers/prospects and we are concidering using Marketo. I'd like to know if anyone is doing this and if so, is it a cumbersome process with cloning emails, createing a new send everday and adding the email into the certain triggers to track...

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    Discussions
    920 0 2
    Lead Management
  • Re: Landing Page Design
    by Jessica_Ruffalo name dot 07-01-2014

    Thanks Andy!We are using our landing pages for our B2B customers, and in most of the landing pages we insert a form to gain more customer insight/information.

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    Discussions
    1734 0 0
  • Landing Page Design
    by Jessica_Ruffalo name dot 07-01-2014 quickview

    I'm looking for some best practices on landing page design. Does anyone have any pages that have gone above and beyond normal engagement?

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    Discussions
    1778 0 5
    Lead Management
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Public Statistics
Date Registered ‎05-29-2014 05:43 AM
Date Last Visited 3 weeks ago
Total Messages Posted 78
Likes Received 18
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