SanfordWhiteman

SanfordWhiteman

Contact Me
Online Status
Offline
Date Last Visited
Friday
Level 10 - Community Moderator
I'm a web, database, and network architect based in NYC, with specializations in the financial services, publishing, and SaaS sectors. I build complex Marketo integrations for companies large and small... and can make Marketo forms and emails do things you never thought possible! Check out my blog at https://blog.teknkl.com, which has Marketo-specific technical insights you won't see anywhere else, along with wider topics from my programming and systems work.
Joined the community 23-07-2014
Rank Icon Level 10 - Community Moderator
Chief Technologist
New York City
  • Re: Tracking web activity of leads imported to Marketo

    A user will not be automatically associated unless they fill out a form. The form submission can happen after they visit your website -- their old anonymous activities will be merged in. But if they don't fill out a form, you have to write server-side code (using either Munchkin API and/or the REST...

    image_type
    Discussions
    1325 0 0
  • Re: What does replay-to mean in an email? Does that mean who the peopl...

    ... interesting that Josh and I came at this from opposite angles. He's of course totally right that you could have a From that doesn't accept messages and a Reply-To that does, so in that case you're putting the Reply-To "in front" to make sure a human reads those.Either way, you should be able to...

    image_type
    Discussions
    6088 0 0
  • Re: What does replay-to mean in an email? Does that mean who the peopl...

    Simply: Reply-To is the mailbox to which you want human-generated (i.e. manually composed) replies to be sent.Technically speaking there is no need for a Reply-To if the From is the same address. The From address will be used in the absence of a Reply-To. However, these days most people set both ev...

    image_type
    Discussions
    6088 0 0
  • Re: Hyperlink to Email Won't Open

    As Josh suggests, you should make mailto: links as generic as possible to maximize the chance of it actually functioning for a given lead. I would add both mktNoTrack and mktNoTok to such links. mktNoTrack means you no longer rely on a browser bouncing from a web page (Marketo's click tracking pag...

    image_type
    Discussions
    2914 0 0
  • solved badge Re: Helpful Tip: Clean up CSS with &'s in Subject Line

    @Dory Viscogliosi it will show up in the Editora and in Preview as well... though completely understandable that we wouldn't notice this "fixup"!

    image_type
    Discussions
    1968 0 0
  • solved badge Re: Helpful Tip: Clean up CSS with &'s in Subject Line

    I'd say the lesson learned is that Clean Up CSS is buggy. Shouldn''t this be filed as a bug report?

    image_type
    Discussions
    1968 0 0
  • Re: Text on top of image

    I also don't see a particular advantage to having a background image, but hey, it's an aesthetic decision.@Heather P remember that text needs to be legible even if the bg doesn't load, since you cannot assume mail apps will load images. Meaning you want to set a fallback background-color (in my sam...

    image_type
    Discussions
    3138 0 0
  • Re: Text on top of image

    As @Shannan notes you can think of the task as adding a background-image to text, not the other way 'round. And its use is not llimited to tables; for example, a simple A tag can have style="background: transparent url(http://example.com/img/background.png) center center no-repeat;"etc.I strongly di...

    image_type
    Discussions
    3138 0 0
  • solved badge Re: False open rate results?

    As @Adam W said, if content changes end up affecting deliverability, they will in turn affect openability.A low ratio of text to image area is considered spammy (error-prone or not, this relationship is coded into major anti-spam software, based on the practice of hiding text within large images). ...

    image_type
    Discussions
    2265 1 0
  • solved badge Re: Are paginated API queries each counted against daily 10K limit

    OK, thanks. Small suggestion: Get Usage shouldn't itself count toward the limit. Operational queries like that could have their own limit.

    image_type
    Discussions
    1950 0 0

Top Badges Earned

Customize up to 8 badges at the top of your trophy case for all other Community members to see!Customize up to 8 badges at the top of your trophy case for all other Community members to see!
  • Applaud 2000 Applaud 2000 Earned on 2.08.21 Earned by 1 people Select to learn more
  • Validate 500 Validate 500 Earned on 11.04.22 Earned by 2 people Select to learn more
  • Prowess Prowess Earned on 2.10.21 Earned by 7 people Select to learn more
  •  Artisan Artisan Earned on 2.10.21 Earned by 7 people Select to learn more
  • Originator Originator Earned on 2.10.21 Earned by 21 people Select to learn more
  • Publish 100 Publish 100 Earned on 10.05.21 Earned by 3 people Select to learn more
Public Statistics
Name
Location New York City
Personal web page https://blog.teknkl.com
Date Registered ‎07-23-2014 11:52 AM
Date Last Visited Friday
Total Messages Posted 25,686
Total Tags 681
Likes Received 12339