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Whole thing! I change where I use the tokens and to what extent. I try to have as robust and scalable setup as possible, so how that works depends on the situation. Here's an example:All those "Universal" and "Folder" named tokens are in the HTML templates. The local tokens are generally in the the ...
Marketo Support is wrong on this one. It might not be officially supported, but it works very reliably in every (20+) instance I've done it in.I use a combination of placing tokens directly into the HTML template of the landing page as well as putting tokens into WYSIWYG elements through the landing...
Hey Uma,Assuming you have no other hints about where it is or what smart campaigns/engagement programs are sending the emails, you can go to Design Studio > Emails and you can see all of the emails that exist in your instance. You can sort by "last modified" and scroll down the bottom and work your ...
Alright, let's try this. Step 1:Step 2:Step 3: Step 4:The little anchor button just inserts this little bit of HTML: Linking to an anchor tag with the WYSIWYG drop-down inserts this: Link Text HereThere's no other magic about it. So if you want to use anchor tags, just manually type in the link to t...
Ah hah! There's the problem. The anchor tags won't be stripped out of Marketo in emails, so that's not the problem so long as the code works. It's a problem with email client support, not Marketo. So, depending on what email client you're using, anchor tags will work or not work. Here's a run-down o...
Hey Courtney,If you're looking to capture UTM parameters via auto-tagged links and put them into hidden fields, you're mostly going to be out of luck. Auto-tagging uses "gclid" unique values, which are mostly indecipherable to anything except for Google Analytics. Manually tagging AdWords ads will g...
Hey Leslie, in this example (assuming I understand this correctly, and this is a landing page):Headline 1Periodical Name 1 - Date 1Paragraph 1 lorem ipsum lorem ipsum lorem ipsum"Full Text" Link 1 {"Full Text" Link 1}------Headline 2 {
Hey EM, I'm not sure if you "have" to have mktEditable regions in your LP. You might technically need them. But that really doesn't matter—you can just approve the LP without going into the editor itself. We bring all the content into tokens and never open the WYSIWYG on the LPs. Just clone the temp...
Could you go into a little more depth about what you mean here? "Anchors" in HTML are very precise, meaning that you click that link and then the same page jumps to another section. Those are set based on the jumping to another HTML element's ID.Here's an example:Clicking this link would go the HTML element which has an ID of "form."
...Try tracing back those leads in Marketo, and dig through their activity logs. Looks like you have a trigger somewhere which is (or was) setting Interesting Moments when there were no actual values. It's usually "[Type of interesting moment]: [Description of interesting moment]", so these are probabl...