We're experimenting more and more with Web Personalization (RTP), and I'm coming up against a problem of trying to create a personalization campaign for prospects on our home page....
Enough to drive a MOPs person crazy:A Marketing Automation Architect is perusing the marketing calendar and looking at emails scheduled to go out for the day. She spots an email ma...
Hi! We're hiring for a mid- to senior-level Marketing Technology Consultant here at Etumos. You get to work remote, wherever you are or wherever you want, with a team of extreme ex...
The backbone of a marketing automation platform is a prospect’s progression from original visitation and creation into a system all the way through becoming an active customer—driv...
I suspect that I know the answer to this, but interested to get some clarification from the Marketo PM people. Suppose we have (as many do) behavior scoring smart campaigns trigger...
Looks like through a new error message now popping up not allowing you to delete tokens without unbuilding assets first:Can we override this error or remove it altogether? It defea...
Using Marketo Tokens to create more scalable, dynamic contentProgram tokens are the best! Those are the the tokens that start with “my.” and they’re specific to Marketo programs an...