Edward_Unthank_

Out of the box, the short answer is that you'll have to use other smart lists to get a (nearly) random sample, and you'll have to do the math on your own end to get the list of recipients down to about 100 persons.Here's how you can do it.You'll want to get your group of 30k as close to divided into...

Here are some fields and dimensions to look for: Acquisition Program Name if it's setOriginal Source Type containing "Web Service API"Original Source InfoLead Source Most Recent containing "Website - " (and it's similar first-touch field)If "Web Service API" Original Source Type is only coming in th...

Hey Kelly, what field values are populated on the lead field? The connection between Drupal and Marketo isn't quite clear from your description, as there are lots of ways that communication can happen.E.g., what do these values show up as for one of your leads that came in through a form on Drupal?O...

Gotcha. You could always use workspaces and partitions, which would make the process a bit more bulletproof.

Hey Stephen, when we're doing this consistent level of targeting at audiences, we bake it into the processes as an extra step, using segmentations.Because this is such a driver for your marketing, that kind of targeting warrants the creation of a Marketo segmentation. New segmentation: "Targeting: C...

Has anyone found a way to get Velocity scripts to output program tokens (my. tokens)? You could write a Velocity script that output the results and output each webinar/session name and then output my.tokens, but all my testing is telling me that program tokens aren't rendered in Velocity email scrip...

I find this makes much more sense to do in SFDC. Marketo's cross-lead lookup functionality through the UI is nearly non-existent, with the exception of "duplicate field" filters. I'd have an SFDC workflow run upon the SFDC lead creation, and if there's a customer match, mark a separate SFDC field (s...

I personally don't think the Sandbox is worth the money. I would instead spend that money on Workspaces and Partition. It functions as a pseudo-sandbox in terms of development process—it's actually just a separate Marketo instance with the same functionality as your normal Marketo instance (with a f...

Do all of your landing pages have GA code on them? I see that happen all the time—some templates have GA code, but not all of them. Some get missed, like the out-of-the-box template for landing pages, i.e., the unsubscribe page. Especially prevalent with enterprise companies, you get lots of rogue t...

Edit after I wrote up the below: what do you mean by "program" here? Do you mean separate nurture cast programs (i.e., the wallet/briefcase icon)? Do you mean separate Streams? Do you mean separate engagement programs (i.e., plant icon)? Streams act independently regarding their actual email cast ca...