Beth_Massura

I was wondering if you had any specific ideas in mind of how/where a separate unsubscribed list would be maintained outside Marketo. For instance, we could keep on a secured server a spreadsheet with all our unsubscribed records (that were then deleted from Marketo), but it wouldn't automatically up...

Hi, I attended Digital Summit Chicago last year and found it to be pretty basic - which is great if you're just starting out or want to get a broad understanding of roles/channels outside your main focus, but maybe not so much if you're looking for more advanced material.The American Marketing Assoc...

Ah; thanks for the clarification.

Perhaps it would be worth double-checking that the filters were all referencing the correct email assets?Were you wanting to measure how many people were either "influenced" (clicked) or "opened email"? You'd want to make sure you're using the ANY rather than ALL in the smart list. The way you're de...

In the Docs it sounded like any clicks will then be counted as opened in an Email Performance Report. See the "Rule" bullet points on Email Performance Report - Marketo Docs - Product Documentation I'd assume this logic works for activity filters too. Have you seen otherwise?

Thank you for the description! I hadn't thought about it from a GDPR standpoint so I brought this up with our GDPR committee.

Thanks! By local admins do you mean geographically?

Thank you for the ideas! Have you used some sort of test/qualification in your organization, and if so, how did it go?