I'm working on a long term, sustainable data management plan for our Marketo instance. I thought I saw an article/post here on this topic, but I cannot find it anymore. Perhaps I'm...
Hello!
We are building an exclusion list with all competitor email domains. This list will filter out all competitor leads entering our database both via form fills for download fo...
Thank you for your response. I concur with the approach you've recommended. Additionally, do you advise that leads not yet meeting the MQL criteria due to an insufficient score sho...
I apologize for the initial lack of clarity in my question. I'm seeking clarification on the use of a generic user in Marketo and SF. This pertains not only to recycled leads but a...
Hello! We are trying to set up a lead lifecycle within Marketo. On a high level, the leads that are not MQL'd will remain in a recycle bucket and owned by the Marketing team. What ...
I'm looking for some best practices/tools for normalizing the data coming into webforms and through imports into Marketo. Apologies if this info is already available somewhere. Tha...
Thank you.
Are there any templates available (worksheets) for campaign/program framework?
Is there any problem in using underscores in the program names?
Please move this to the correct section if this is wrongly included here.
I'm looking for some best practices for creating a global program hierarchy in Marketo Spanning across sev...
There are 4 versions of each Marketo forms on the website - one for each language.
The ultimate objective is to reporting at SF campaign level or Marketo program level.
Do I need a...