Level 10
Joined the community 07-01-2014
Level 10
Sr Business Consultant
Tampa, FL
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What it is...Spam email is a form of commercial advertising which is economically viable because email is a very cost-effective medium for the sender. If just a fraction of the recipients of a spam message purchase the advertised product, the spammers are making money and the spam problem is perpetu...
13431 28 22
Blogs -
by
Robb_Barrett
05-05-2016
Would love to hear Marketo's take on this. I mean, despite what we call ourselves we're spammers to some degree. We send out those pesky unrequested marketing emails by the thousand. We use tracking servers that have URLs that don't go to the intended destination. I don't know if Baracuda is working...
3330 1 0
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Robb_Barrett
04-19-2016
Yes. You can adapt it in several ways - a new program in the Stream if you want everyone to get the new content or just update the tokens if you want to update the email and have people who already received it to skip it. Or, if you want to reorder content you can easily do so. I think it gives quit...
4508 1 0
Blogs -
Nurture Marketing. Marketo calls it Engagement Programs. Whatever the case, these are the emails designed to keep us informed while we're evaluating our options or waiting to pull the trigger.In layman's term, spam. Gmail calls them "Promotions". We call them "Unrequested Marketing Emails." Whatev...
11867 27 17
Blogs -
by
Robb_Barrett
03-08-2016
Very cool. Can you give some metrics on how this improved your conversion rates?
1789 0 0
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Robb_Barrett
01-31-2016
Let the late night door nob photo war begin! (I know I mispelled k-nob. Marketo blocks that word for some reason)
2697 0 0
Blogs
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