a webhook for your use case would work similarly to a smart campaign maintaining a history field.I'd have 3 smart campaigns, one each for whenever new visited/quoted/purchased data...
But owners can change down the track. I'm not following how the webhook service can check for the latest owner on a separate record without making an api call to Marketo to filter ...
lots of ways to automate this, but all will require technical resources.I'd actually let Salesforce do the work here, keeping in mind marketo cannot dynamically change the system f...
Having custom activities set up isn't so bad. if you have a spare data scientist lying around, I'm sure they'd appreciate the amount of data you're collecting and might give you a ...
Email address validation checks are not 100% accurate and you risk blacklisting valid email addresses. If you can accept the risks, go for it.N.B These do work better for B2C compa...