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Munchkin JavaScript version 159 & Associate Lead Deprecation

Beginning on 2020-05-07, Marketo will start to roll out version 159 of the Munchkin JavaScript Client. Subscriptions which have the Munchkin Beta flag enabled will see changes from this release first, after which deployment will begin on a rolling basis to subscriptions which do not have this flag...

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Updating LinkedIn LaunchPoint Permissions

LinkedIn updated their permissions model on April 1. Marketo already supports the new permissions, so if you have not already done so, all you need to do is re-authorize your LinkedIn LaunchPoints to update your authentication token to ensure continued syncing. If you have both LinkedIn Matched Audi...

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Sent & Delivered Email Activity – Retention Policy Change FAQ

[FAQ attached below this article] What's Changing?On August 31, 2020, Marketo Engage will implement a new retention policy specifically for Sent & Delivered Email activities. Under this policy, data for these two activity types will be stored for a rolling 90-day period from the activity date for us...

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February '20 Release

The February '20 Release was made generally available on February 21st, 2020.Released on February 21st:CORE MARKETO ENGAGEMicrosoft Dynamics Flow Action to Change Owner: Maintain control of your Microsoft Dynamics CRM data with the ability to change a lead/contact owner directly from Marketo Engage....

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Internet Explorer Browser Deprecation

Beginning with our July release on July 31, 2020, Marketo Engage user interface (UI) will no longer be supported in Internet Explorer browsers. Why is this change being made?In order to continue to innovate with Marketo Sky, we are focusing on development for the most utilized browsers, including Go...

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January '20 Release

The January ’20 Release was made generally available on January 17th, 2020.This release includes the following innovations: CORE MARKETO ENGAGE Adobe Experience Manager Asset Selector: Quickly access assets that align with your brand with AEM assets available directly in Marketo Engage. Note: While...

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Predictive Filters

TBD

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Lead Scoring

TBD

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Expected Behavior and Known Issues

In this article, you'll find information on expected behavior and known issues associated with Predictive Audiences.For this feature, you can expect the following:Predictive Audiences (PA) is only accessible through the Marketo Sky interface.In Marketo Classic, you can view and work with the program...

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Understanding Estimated Conversions and Reports

Predictive Audiences utilizes AI to forecast registration and attendance numbers, enabling you to estimate outcomes and take proactive actions to help reach your event goals.After syncing your program with an event partner, setting event goals, and sending out invites through a smart campaign, here'...

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