Go to your Marketo Account, on the upper right hand side, where it says Help, select the subscription info. A little pop up window will say About and tell you what your subscriptio...
We mark them Marketing suspend. On average, what we've seen are people going on maternity leave or extended leave for at least 3 months, some from Europe for 6 months, this is base...
I prefer a minimum of 1000 to 5000 leads for an A/B test. A couple of times I was asked to split a list evenly 50/50 sending 2 different versions of an email to 200 and another tim...
Christine, if you want to use content as the channel, just edit it in admin in Marketo with the status steps that matches what you have in your Salesforce campaign. You can add Con...
If the leads unsubscribe from a specific promotional email campaign and specifically states by email to remove them do you:1. Remove them from SFDC campaigns past and current campa...