I absolutely agree with Adam, keep it simple. I went that route and also set it up by product and by the buying stage. It took me a while to launch our first engagement program bec...
For freemium stuff, our newsfeeds delivered via email are doing well for lead generation and for upselling. For keeping our customers engaged our videos, podcasts and blog are gain...
Yes on Litmus! I too am on a Mac, and when I viewed a few of the emails I've created and sent to a few of my colleagues on a pc using outlook I saw how horrible the emails looked.
Marketing Suspend = you can change the status for a record so a lead can receive or not receive emails.Email Suspend = As Justin mentioned above. But you also can't change the stat...
If you delete your leads in Marketo who are part of a program/campaign and it's synced to an SFDC campaign, I beleive they are still a member of the SFDC campaign. I deleted some r...