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So what that filter is actually doing is saying that they are a member of a Revenue Model and that Model is not Leadlifecycle RCE. However that doesn't exclude them from also being a member of Leadlifecycle RCE, they would just need to be a member of another model as well (this assumes you have 2 ap...
One way you could accomplish this if the LetterNumber rank is likely to change often is using a segment and then a smart campaign to adjust the field value.So you apply the correct scores for each segment rank (assuming A-D and 1-4 or something like this) then have a trigger smart campaign on the se...
You'll want to use the "Not Opened Email" filter. If you want it for people that we sent/delivered a certain number of emails you can use it with the Was Delivered or Was Sent filters and add a Min. Number of Times constraint: Though you should know that very soon the delivered and sent data will on...
One method that I've seen work is assigning content to a persona/multiple personas, and then creating score fields for each persona to act as a counter. Each time someone interacts with content that relates to the person the counter increases, after a certain threshold the person is assigned to that...
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