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Hi @Katie_Buck - I would consider any lead who have not shown any activity for a certain past duration. Can take for example, no activity for past 6 months. There're certain activities which Marketo tracks and are the following -Opened EmailClicked EmailFilled Out FormVisited WebpageClicked Link in ...
Could you clarify that the email footer section is editable at the email level? If it is editable then you’d need to make the same changes at the email level as well.
In addition to Vladislav Vagner comment, also, if you are using Marketo form to promote an event program, just need to create a smart list within the program or in Database with the Filled Out with using the Web Page constraint if form used on Marketo LP Image 1 or use Referrer constraints if form p...
Saptarshi Konar - Marketo stamps the system dates and time as per the timezone which is set up in the admin.
Hi Nitesh Kumar - As mentioned in the question, I would support looking at the statistical significance of each, and all tests. This could have some bias but you would still be better informed. For example, this tool can help you calculate the p-value for tests.Hope this helps!
Diana DeMallie - Both are fine to use. Also, seems that the attachment is incorrect.
Ignace Kervyn de Meerendré - Stream cadence can be defined on the stream itself - you do not need to set a smart campaign separately. However, you can create a smart campaign to trigger entry into the engagement program. To push the leads towards other streams, just use transition rules within the ...
Abhishek Chandra - There is no inbuilt provision in Marketo to push Email Performance Report to SFDC.Marketo syncs lead data to SFDC. The data we see in email performance report is a performance of emails, rather than of leads. If we need to push lead’s data, we would need the data recorded on the ...